Top critical review
Some good content
16 February 2018
There is some really great content in this book. It has certainly given me food for thought I will carry forward when developing and contributing to strategy.
However, I can’t give it 5 stars, because I found the author’s narcissistic writing just plain irritated me. He puts down the executives of several manor blue chips through the book, quite unnecessarily. Based on the way, he openly slates organisations I’d think twice before engaging him as a consultant. It might have been valuable if he’d also shared some good examples of strategies others had developed and not just his own.