Customer Review

4 August 2016
Such a great read about positioning yourself as a small business owner, shining a light on how important it is for the market to perceive as the best in your market. Its great to be the most talented, most experienced, or highly educated in what you do, but if your market doesn't know it, know you, or perceive you to be then you've got some work to do!

Loved the chapter on changing their perception changes your reality as a business! Great if you're looking to break into the market with a highly specialised or valuable set of skills, service, or product and want to learn the importance of building your reputation and awareness in the market as an expert.

Highly recommended.
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Product Details

4.8 out of 5 stars