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YouTubers: How YouTube shook up TV and created a new generation of stars Hardcover – 2 May 2019

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"A front-line report of a key time in the history of digital content creation and consumption, a meticulously researched history of online video, and a deep anthropological study of the often misunderstood Homo influenceris. If you want to understand the inner workings of your favourite YouTube influencers, or perhaps if you want to understand why your children are always talking about them, you should read this book." – Simon Clark, YouTuber

"Stokel-Walker provides a brilliant, witty and extraordinary detailed insight into one of the world's most important, but least understood platforms, as well as the young creators that have built their empires on it. This is a must-read book for anyone who wants to truly understand the future of media, as well as the internet itself." – Hussein Kesvani, MEL Magazine

"For anyone trying to understand the bonkers world of YouTube, this is essential reading. Full of entertaining dispatches from the front line of streaming, Stokel-Walker has written the preeminent guide to the new celebrity world - and what it means for the rest of us." – Sam Parker, Esquire

"No one understands the intricacies of YouTube like Chris Stokel-Walker. His reporting on the platform and its creators has been ground breaking and unparalleled." – Taylor Lorenz, The Atlantic

About the Author

Chris Stokel-Walker is a British journalist whose work regularly appears in WIRED, The Economist and Newsweek. He is known for breaking major news about YouTube and often reports on the site for television, radio and podcasts. For YouTubers he has travelled around the world, attending YouTube events and speaking to behind-the-camera producers and powerbrokers, including key creators KSI, Hank and John Green, and Emma Blackery.

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