Amazon calculates a product’s star ratings using a machine learned model instead of a raw data average. The machine learned model takes into account factors including: the age of a review, helpfulness votes by customers and whether the reviews are from verified purchases.
Lots of practical suggestions and ideas how to incorporate video into my business. Some is common sense but we all need someone to pull it all together and give us a course of action which is what Marcus does. I like the summary at the end of each chapter and there are some great links to illustrate what he is saying. Now I need to implement his ideas.
Video Marketing for Profit has given me some great ideas on what I can implement into my business. I can't wait to get started. This is a must read for any business owner to show them ways to keep up with the ever changing marketing world.