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The Topline Summary of Chip and Dan Heath's Made to Stick: Why Some Ideas Survive and Others Die (Topline Summaries) by [Baines, Gareth F., Heath, Chip, Heath, Dan]

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The Topline Summary of Chip and Dan Heath's Made to Stick: Why Some Ideas Survive and Others Die (Topline Summaries) Kindle Edition

4.8 out of 5 stars 12 ratings

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Length: 24 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English
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Product description

Product Description

The Topline Summary in a Sentence is: "To make something sticky and memorable, remember the acronym SUCCESs"

“What’s good, if brief, is twice as good.” – Baltasar Gracian

Don't you hate it when you've always wanted to read a book but never able to quite find the time?
Or do you just want to extract the key ideas of a book without having to spend weeks and months reading through it all?

Fret not!

Welcome to Top Line Summaries, brought to you by BrevityBooks Publishing - encapsulating the core concepts, big ideas and best bits from all your favourite business and leadership, personal development and self-help bestselling books.

In an age where personal time is more limited than ever, our core belief is that ‘being brief is best.’ Whether in business or at home, Topline Summaries will get you on the express road to success!

Why are some ideas boring and forgettable and others exciting and memorable?

Made to Stick distills years of research and communication science into an easy-to-remember mnemonic and blueprint for creating ‘sticky ideas’; ideas that get understood, remembered and that change something – minds or behaviours.

Product details

  • Format: Kindle Edition
  • File Size: 871 KB
  • Print Length: 24 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: BB Publishing (19 August 2014)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B00MW962MM
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Customer Reviews: 4.8 out of 5 stars12 customer ratings
  • Amazon Bestsellers Rank: #116,163 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer reviews

4.8 out of 5 stars
4.8 out of 5
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Top international reviews

Dragonaholic
5.0 out of 5 stars Worth every penny
Reviewed in the United Kingdom on 18 February 2016
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J.E.
5.0 out of 5 stars Worth the money!!
Reviewed in Canada on 28 January 2018
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JD
5.0 out of 5 stars ... and clear summary of the concepts that can be easily referenced.
Reviewed in Canada on 19 April 2018
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Elmer Herrera
5.0 out of 5 stars Great help
Reviewed in the United States on 26 August 2019
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john
5.0 out of 5 stars Great book for rebranding!!!
Reviewed in the United States on 7 October 2016
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Damien R.
4.0 out of 5 stars Good refresher, not sure if it stands alone.
Reviewed in the United States on 21 July 2019
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josh d bard
5.0 out of 5 stars Awesome
Reviewed in the United States on 12 January 2018
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Alexm63
5.0 out of 5 stars The best 20 minutes learning i've ever had
Reviewed in the United States on 5 June 2017
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Tom
5.0 out of 5 stars Easy to learn
Reviewed in the United States on 19 February 2019
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hollyd
5.0 out of 5 stars everything you need in a tight package
Reviewed in the United States on 9 March 2015
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Amazon Customer
5.0 out of 5 stars Great!
Reviewed in the United States on 1 July 2018
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joe
4.0 out of 5 stars Four Stars
Reviewed in the United States on 30 September 2017
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