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This Book Means Business: Clever ways to plan and write a book that works harder for your business Paperback – 23 March 2018

4.9 out of 5 stars 28 ratings

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Product details

  • Paperback: 290 pages
  • Publisher: Practical Inspiration Publishing (23 March 2018)
  • Language: English
  • ISBN-10: 1910056693
  • ISBN-13: 978-1910056691
  • Product Dimensions: 14 x 1.7 x 21.6 cm
  • Boxed-product Weight: 345 g
  • Customer Reviews: 4.9 out of 5 stars28 customer ratings

Product description

Review

‘Writing a book is a big deal, but it’s not rocket science. In her podcast and in this book Alison has demystified the process by revealing exactly how dozens of successful authors have gone about it. This book is full of ideas that work: open it at any page and you’ll find something you can use.' – Patrick Vlaskovits, New York Times bestselling author of Hustle and The Lean Entrepreneur

‘Alison Jones brings her in-depth knowledge of business strategy to the topic of writing a business book, delving deep into the psychology of writing as well as providing tips and tactics on the practical side. A fantastic guide for those who want to take their business – and writing – to the next level.’ – Joanna Penn, bestselling author, podcaster, and award-winning creative entrepreneur, www.TheCreativePenn.com

‘Bad news: there are a lot of books on self-publishing. Great news: Alison's book is brilliant because it's not just about publishing your book - it's about growing yourself, your platform, your network, and your business around your book. Buy This Book Means Business right now and follow Alison's wise and detailed advice at every step. The book - and the business - you build will thank you for it!’ – David Newman, author of Do It! Marketing

‘Every now and then a new book gets released, and you find yourself facepalming while saying aloud, “Now, why couldn’t the author have written this 5 years ago?!” This is exactly the reaction I had to Alison’s This Book Means Business. It’s so jam-packed full of such vital information, any number of tips would have influenced my writing and publishing journey. Not only that, but Alison has built upon this with some incredible business insights from business giants across the globe. I can’t change the past, but this book will change my future writing career, that’s for sure.’ – Robin Waite, author of Online Business Startup and Take Your Shot

‘This book is the total package! It's really not easy to find a book that covers both the "why" and the "how" of writing a business book – usually it's one or the other, and very often only the "how" in fact. Alison Jones's book covers both. The guidance she gives each step of the way is so detailed, it's amazing the amount of things you would overlook if you didn't have this book handy to support you on your writing journey. Indispensable!’ – Melissa Romo, Director of Global Content at Sage, author and publisher

'A business book needs to be valuable to the reader AND to the creator. In This Books Means Business, Alison Jones shows aspiring writers and entrepreneurs how to harness their knowledge to grow their business while also making something that readers will care about. A practical, valuable read.' – Nicholas Lovell, Gamesbrief.com, author of The Curve

'This Book Means Business is the ideal read for anyone that has ever dreamt of writing a business book but didn't know where to start. By leveraging her extensive experience in the book publishing business with the insights and expertise provided by the guests of her weekly "Extraordinary Business Book Club" podcast, Alison has created a book that is not only highly inspirational, but the perfect blueprint for those looking for guidance along their journey.' - Barbara Gray, BradyCap

About the Author

Alison Jones is founder of Practical Inspiration Publishing, helping businesses with something to say create superb books that are deeply integrated with their wider platform, and host of The Extraordinary Business Book Club. A veteran of the publishing industry, she worked for 25 years with leading companies such as Chambers, Oxford University Press and Macmillan (she was Director of Innovation Strategy at Palgrave Macmillan until she left to set up a pioneering new partnership publishing model in 2014). She also provides executive coaching, consultancy and training services to publishers and regularly speaks and blogs on the publishing industry, is a board member of the board of the IPG and Head Judge of the Business Book Awards. Her weekly podcast, the Extraordinary Business Book Club, is essential listening for writers and readers of extraordinary business books. Bernadette Jiwa is a global authority on the role of story in business, innovation and marketing and the author of five bestselling books on marketing and brand storytelling. She advises, consults and speaks to entrepreneurs and business leaders who want to build meaningful brands. Her work takes her from Sydney to New York (and everywhere in between).

Customer reviews

4.9 out of 5 stars
4.9 out of 5
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Joanna P
5.0 out of 5 stars Intelligent, practical and motivating for new and experienced writers
Reviewed in the United Kingdom on 22 March 2018
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Dr Penny Pullan
5.0 out of 5 stars I couldn't put it down - an excellent guide that's also a gripping read.
Reviewed in the United Kingdom on 23 March 2018
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5 people found this helpful
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Tom Evans
5.0 out of 5 stars A bible for all (non-fiction) authors
Reviewed in the United Kingdom on 22 March 2018
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KPE Wales
5.0 out of 5 stars This book will help me finally write my book
Reviewed in the United Kingdom on 25 March 2020
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M. hocking
5.0 out of 5 stars A Fantastic Book To Help You Create Yours!
Reviewed in the United Kingdom on 31 March 2018
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2 people found this helpful
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SKM
5.0 out of 5 stars Essential and enjoyable reading
Reviewed in the United Kingdom on 7 April 2018
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Sian
5.0 out of 5 stars Inspiring and practical book on writing, getting published and connecting with your audience
Reviewed in the United Kingdom on 15 June 2018
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Richard Hall
5.0 out of 5 stars Great catalyst to create your own business book as a platform
Reviewed in the United Kingdom on 23 March 2018
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Beverley Tarquini
5.0 out of 5 stars Lots of examples
Reviewed in the United Kingdom on 23 August 2019
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lucybarkas
5.0 out of 5 stars Motivated and focused after reading this book
Reviewed in the United Kingdom on 2 September 2018
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Michelle MacAleese
5.0 out of 5 stars they want a good book. The truly good books that reach readers ...
Reviewed in Canada on 22 May 2018
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Kindle Customer
5.0 out of 5 stars She wrote the book on writing the book!
Reviewed in the United States on 24 April 2018
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