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![Start With Why: How Great Leaders Inspire Everyone To Take Action by [Simon Sinek]](https://m.media-amazon.com/images/I/51XeVKQCuNL._SY346_.jpg)
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Start With Why: How Great Leaders Inspire Everyone To Take Action Kindle Edition
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Simon Sinek
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Format: Kindle Edition
Simon Sinek
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Length: 240 pages | Word Wise: Enabled | Enhanced Typesetting: Enabled |
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Product description
Review
"Start with Why is one of the most useful and powerful books I have read in years. Simple and elegant, it shows us how leaders should lead."
-WILLIAM URY, coauthor of Getting to Yes "Start with Why fanned the flames inside me. This book can lead you to levels of excellence you never considered attainable."
-GENERAL CHUCK HORNER, air boss, Desert Storm "Each story will force you to see things from an entirely different perspective. A perspective that is nothing short of the truth."
-MOKHTAR LAMANI, former ambassador, special envoy to Iraq --This text refers to the hardcover edition.
-WILLIAM URY, coauthor of Getting to Yes "Start with Why fanned the flames inside me. This book can lead you to levels of excellence you never considered attainable."
-GENERAL CHUCK HORNER, air boss, Desert Storm "Each story will force you to see things from an entirely different perspective. A perspective that is nothing short of the truth."
-MOKHTAR LAMANI, former ambassador, special envoy to Iraq --This text refers to the hardcover edition.
About the Author
SIMON SINEK, the bestselling author of LEADERS EAT LAST and TOGETHER IS BETTER, is an optimist who believes in a brighter future for humanity. He teaches leaders and organizations how to inspire people and has presented his ideas around the world, from small startups to Fortune 50 corporations, from Hollywood to Congress to the Pentagon. His TED Talk based on START WITH WHY is the third most popular TED video of all time. Learn more about his work and how you can inspire those around you at StartWithWhy.com.
--This text refers to the hardcover edition.
Review
"Start with Why is one of the most useful and powerful books I have read in years. Simple and elegant, it shows us how leaders should lead."
-WILLIAM URY, coauthor of Getting to Yes "Start with Why fanned the flames inside me. This book can lead you to levels of excellence you never considered attainable."
-GENERAL CHUCK HORNER, air boss, Desert Storm "Each story will force you to see things from an entirely different perspective. A perspective that is nothing short of the truth."
-MOKHTAR LAMANI, former ambassador, special envoy to Iraq --This text refers to an alternate kindle_edition edition.
-WILLIAM URY, coauthor of Getting to Yes "Start with Why fanned the flames inside me. This book can lead you to levels of excellence you never considered attainable."
-GENERAL CHUCK HORNER, air boss, Desert Storm "Each story will force you to see things from an entirely different perspective. A perspective that is nothing short of the truth."
-MOKHTAR LAMANI, former ambassador, special envoy to Iraq --This text refers to an alternate kindle_edition edition.
Book Description
Why are some people and organisations more inventive, pioneering and successful than others?And why are they able to repeat their success again and again?
--This text refers to an alternate kindle_edition edition.
From the Back Cover
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--This text refers to an alternate kindle_edition edition.
Product details
- ASIN : B005JZD3B4
- Publisher : Penguin; 1st edition (6 October 2011)
- Language : English
- File size : 1771 KB
- Text-to-Speech : Enabled
- Enhanced typesetting : Enabled
- X-Ray : Enabled
- Word Wise : Enabled
- Print length : 240 pages
- Best Sellers Rank: 5,561 in Kindle Store (See Top 100 in Kindle Store)
- Customer Reviews:
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4.6 out of 5 stars
4.6 out of 5
13,534 global ratings
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Top reviews from Australia
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Reviewed in Australia on 23 November 2017
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I think the idea at the centre of the book is interesting and corroborated by neuroscientific knowledge about decision making. Unfortunately I also think that the book struggles to go beyond intuition and convert the idea into a fact based theory. The book could have conveyed the idea with less repetition and more effort into fact finding and checking. The lack of fact checking is also evident in the incorrectness of some examples and quotes. I think the idea points to a more complex reality than the one suggested. To summarise, a good idea, but unpolished and underdeveloped.
14 people found this helpful
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Reviewed in Australia on 25 June 2019
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The book started off well, and raised some interesting questions, unfortunately that was where it stopped and it seemed like the author was getting lost in his ranting about various company behaviours and strategies. Would have been good if he had developed the ideas he started with a little more at the beginning. Indeed, it left me asking myself Why? Still have 2/3 of the book left but don’t think I’ll be reading any more because of the above.
3 people found this helpful
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Reviewed in Australia on 24 June 2018
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Content in and of itself is find. Nothing particularly ground-breaking. Wasn't a fan of all the capitalisations of 'WHAT', 'WHY', and 'HOW' although it got the point across.
By the end of it I thought I was just reading the same thing over and over again so if I had the choice, I wouldn't have bought it and left after reading the sample.
By the end of it I thought I was just reading the same thing over and over again so if I had the choice, I wouldn't have bought it and left after reading the sample.
6 people found this helpful
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Reviewed in Australia on 29 March 2020
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I wish I had read the reviews before purchasing. It's a great concept, but the same examples are used to reiterate the same thing over and over again. Plus there's so many grammatical errors throughout the book it isn't even funny. I usually don't pick up a new book until I finish my last and that was not the case with this one. Watch the TED talk instead.
2 people found this helpful
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Reviewed in Australia on 6 August 2020
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This book a complete waste of time. The author keeps coming back to the same point, repeating himself ad nauseam and to be honest, it seems to me that while he wants to sell the WHY idea, his examples are so weak that the WHAT seems the only logical explanation for the companies that he used as an example. From the airline example to Apple and Disney's, he made a lot of rhetorical tricks to try to sustain his ideas. Don't waste your time and money on this one.
Audible has a better return policy than Kindle.
Audible has a better return policy than Kindle.
Reviewed in Australia on 26 February 2021
Verified Purchase
The book arrived very quickly and I have already read halfway through. It was wrapped in a plastic wrapper which I appreciated because it assured me of extra care and I like me books in excellent condition when I get them. I am learning heaps and sharing some ideas with my kids (obviously changing the ideas in a kid friendly way) as I want them to learn how to lead and inspire themselves and others too.
Reviewed in Australia on 22 November 2020
Verified Purchase
It puts many things in perspective. It validated what you always thought might work. It continues to inspire and motivate me in what I do in my business of providing mobility, dignity and independence to my wonderful customers. Thank you! Rej from Sydney
Reviewed in Australia on 26 July 2018
Verified Purchase
All time classic book, every person in business should read it. Understanding a company’s Why is fundamental to success. The book uses a lot of good examples to explain. Highly recommended.
Top reviews from other countries

Dave South UK
3.0 out of 5 stars
A lot of pages for which the message could be contained in five
Reviewed in the United Kingdom on 28 November 2017Verified Purchase
I love Sinek's talks and although there is wisdom, points to take away and actions you can use in this book I did find that it was a lot of pages which can be condensed down into about five. I find the same thing with a lot of these books. Really, you can just watch the various YouTube videos to get the major points from this book and learnings. However, he does offer some interesting examples and working case studies. Like I said, it does contain a lot of unnecessary drool to get some simple points across and repetition of messages.
100 people found this helpful
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4.0 out of 5 stars
Brilliant insights hidden in tedious repetition.
Reviewed in India on 9 September 2017Verified Purchase
Loved the TED talk. And loved parts of this book. The only problem is - this book would have taken up less than 100 pages to convey its message clearly. WHY did it have to be 225 pages? I have no idea. Some sentences like, "People don't buy what you do; they buy why you do it" are repeated so many times, I have lost count. If someone were to wake me from my sleep, I'd probably be repeating that sentence.
I find it funny that a book about WHY missed out on mentioning something called, "The theory of 5 Whys"- Look it up, it is something a lot of companies use to brainstorm problems. It also has no comment on Friedrich Nietzsche - "He who has a WHY to live for can bear almost any HOW." I believe what applies to life also eventually applies to business life.
And as it is a business book, its only focus is on the importance of WHY in businesses and large scale social movements. There is no example of how this concept affects and benefits an individual on a more personal scale - i.e. in relationships, health, etc. Chapter 13 - where the author shares his own story of arriving at this concept is the only place where he has touched on it in a lukewarm manner. Though, I believe there is another book follow-up book called 'Find Your Why' for the same purpose. If you are looking for a personal WHY, do read Stephen Covey's - The 7 Habits of Highly Effective People.
Should you read the book, if you have watched the TED talk?
- Yes, if you are looking for more detailed examples and studies and researches. Though a lot of it is focused on Apple and Southwest Airlines and Walmart.
- No, if you already have a clear sense of WHY in everything you think, say and do. (i.e. self-awareness)
[I bought a paperback version by Portfolio Penguin, and the fonts, binding and print are all okay]
I find it funny that a book about WHY missed out on mentioning something called, "The theory of 5 Whys"- Look it up, it is something a lot of companies use to brainstorm problems. It also has no comment on Friedrich Nietzsche - "He who has a WHY to live for can bear almost any HOW." I believe what applies to life also eventually applies to business life.
And as it is a business book, its only focus is on the importance of WHY in businesses and large scale social movements. There is no example of how this concept affects and benefits an individual on a more personal scale - i.e. in relationships, health, etc. Chapter 13 - where the author shares his own story of arriving at this concept is the only place where he has touched on it in a lukewarm manner. Though, I believe there is another book follow-up book called 'Find Your Why' for the same purpose. If you are looking for a personal WHY, do read Stephen Covey's - The 7 Habits of Highly Effective People.
Should you read the book, if you have watched the TED talk?
- Yes, if you are looking for more detailed examples and studies and researches. Though a lot of it is focused on Apple and Southwest Airlines and Walmart.
- No, if you already have a clear sense of WHY in everything you think, say and do. (i.e. self-awareness)
[I bought a paperback version by Portfolio Penguin, and the fonts, binding and print are all okay]
271 people found this helpful
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Jose A
2.0 out of 5 stars
Not very realistic
Reviewed in the United Kingdom on 23 April 2018Verified Purchase
Although the book describes certainly positive approaches to leading any enterprise, in the line of having an intrinsic motivation, it fails by extracting them from a posteriori success stories. It is easy to fall in the fallacy that those who came to our days as successful leaders did it, overall, because of their personal traits or attitudes. The book even dismisses randomness or the complexities or real world events as the real cause of some of this success stories. But even figures like Bill Gates recognise how lucky they were with their life circumstances (e.g. having access to the first personal computers at school) in order to get where they were. But of course most people looking for success formulas won’t find so attractive a book that includes something out of their control as part of the education. But the truth is that being realistic is always the closets path to any kind of success. This book it isn’t.
61 people found this helpful
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Sparkly Sal
2.0 out of 5 stars
Disappointing.
Reviewed in the United Kingdom on 13 January 2017Verified Purchase
The concept is valid, the examples are interesting but the book is so repetitive. There's enough content for a book one third of the size; the rest is padding. Watch the TED talk and you'll get the point.
72 people found this helpful
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Ted
3.0 out of 5 stars
Over-written and based on half-baked science
Reviewed in the United Kingdom on 19 October 2019Verified Purchase
This book is average at best. It's rambling at times, and goes off on tangents to the main thesis of the book. Whilst he's a gifted public speaker, this book has a distinct amateurish self-published feel to it. The 'scientific basis' for many of his points is so simplistic as to be comical. Sinek has no scientific training and it shows. He cherry picks from neuroscience, and doesn't seem to understand the subject he's quoting from. It reads as though he read a Wikipedia entry on neuroscience and made some inferences from that. I would not recommend this book, although I do recommend his public speaking, which can be found on YouTube and on TEDTalks.
24 people found this helpful
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