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Soul Trader: Putting the Heart Back into Your Business Paperback – 15 October 2012

4.7 out of 5 stars 11 ratings

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Product details

  • Paperback: 272 pages
  • Publisher: Kogan Page; 1 edition (15 October 2012)
  • Language: English
  • ISBN-10: 9780749466374
  • ISBN-13: 978-0749466374
  • ASIN: 0749466375
  • Product Dimensions: 14 x 1.5 x 21.6 cm
  • Boxed-product Weight: 340 g
  • Customer Reviews: 4.7 out of 5 stars11 customer ratings

Product description

Review

''Rasheed is grounded, energising and hugely inspirational - as is this book which is insightful for those dreaming of a business and those already running one.'' Clare Longrigg, Deputy Editor, Psychologies ''A brilliant and motivational book by a knowledgeable, intelligent and thoughtful author.'' Stephen Fear, Entrepreneur in Residence, The British Library ''Will inspire a whole new generation of heart-centred entrepreneurs.'' Rachel Elnaugh, award winning entrepreneur, business mentor and star of BBC's Dragons Den seasons 1 & 2 ''I found Soul Trader to be clear and simple, friendly and supportive, passionate and soulful - just like Rasheed himself.'' Neil Infield, Manager of the British Library's Business & IP Centre ''[Soul Trader] mixes sensitive counsel with practicality. It could become a well-thumbed classic.'' -- Matthew Rock City A.M. 20130131

About the Author


Rasheed Ogunlaru
, born in the UK to Nigerian parents, is a leading life, business and corporate coach whose simple "become who you are" approach has helped countless business owners connect with themselves, their businesses and their customers. He is currently the partner business coach of The British Library, and his background spans over 20 years in coaching, training, media, PR and performance. His clients include business owners, TV personalities, CEOs, pop stars and the general public. Ogunlaru is a highly sought after public speaker and regularly appears in the media.

Customer reviews

4.7 out of 5 stars
4.7 out of 5
11 customer ratings
5 star 84% (84%) 84%
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3 star 16% (16%) 16%
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Top international reviews

Elley Miller
5.0 out of 5 stars This book is exceptional and can help everyone, it's not just about business.
Reviewed in the United Kingdom on 30 April 2017
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Daniela
3.0 out of 5 stars Good book, but not easily digestible
Reviewed in the United Kingdom on 30 May 2019
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Kevin Thiele
5.0 out of 5 stars Generous, warm-hearted and constructive advice for the start-up entrepreneur
Reviewed in the United Kingdom on 21 March 2017
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Rasheed Aladel
5.0 out of 5 stars This book is exactly what I needed
Reviewed in the United Kingdom on 9 March 2017
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Amazon Customer
5.0 out of 5 stars At last, a book putting heart before profit!
Reviewed in the United Kingdom on 5 January 2014
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David W Tovey
5.0 out of 5 stars Practical, inspiring and well written.
Reviewed in the United Kingdom on 3 April 2013
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Daddies Girl
5.0 out of 5 stars A must read.
Reviewed in the United Kingdom on 24 November 2012
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Nick Shaw V4
5.0 out of 5 stars Having Soul in your business
Reviewed in the United Kingdom on 19 December 2012
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Amazon Customer
5.0 out of 5 stars Inspiring, practical advice
Reviewed in the United Kingdom on 19 October 2012
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One person found this helpful
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Lucie PATRIA
5.0 out of 5 stars Remettre du cœur et du sens dans votre business
Reviewed in France on 30 April 2013
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