- Hardcover: 208 pages
- Publisher: Wiley (10 January 2020)
- Language: English
- ISBN-10: 111957952X
- ISBN-13: 978-1119579526
- Product Dimensions: 14 x 2.3 x 21.3 cm
- Boxed-product Weight: 327 g
- Customer Reviews: Be the first to write a review
Fearless Innovation: Going Beyond the Buzzword to Continuously Drive Growth, Improve the Bottom Line, and Enact Change Hardcover – 10 January 2020
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From the Inside Flap
"Innovation" is surely on track to become one of the most overused and meaningless buzzwords of the decade. Yet, everyone agrees that successful innovation is critical to our survival, growth, and prosperity.
It's the thing that every leader demands, yet many don't understand why they need it, or even what it is. Despite the real competitive threat, many organizations, big and small, let the bureaucracy maintain the status quo by "celebrating" innovation, instead of truly welcoming it. So what is innovation, exactly, and how can leaders stop giving mere lip service to this crucial concept and start putting it into practice to achieve tangible results? Fearless Innovation lays out the principles and practices that will separate those who will perish from those who will thrive.
Readers won't find business jargon, vague buzzwords, or meaningless flowcharts crowding the pages of Fearless Innovation. Instead, Alex Goryachev presents simple yet proven practices that can help transform any business into an innovation machine. Provocative case studies from across industries demonstrate how these principles translate into measurable impact in the real world.
From the Back Cover
A practical, jargon-free innovation manifesto
You can read plenty of books on innovation methodologies without really understanding what innovation is, let alone how to leverage it to transform your organization and deliver pragmatic results. By working with organizations around the globe - from startups to cities, universities to multinationals, Alex Goryachev has developed a profound philosophy of innovation. Fearless Innovation is his manifesto, and your guide to seeing through the hype to make innovation real.
This book is not a methodology, but an all-encompassing guide that will empower you to identify the practical steps to realizing an innovation-focused organizational culture. Do you know why exactly your organization needs to innovate? What are the results you will achieve? Can you communicate your vision across the organization? What concrete actions will you take to move your organization into the future? Fearless Innovation contains the tools, guidelines, case studies, and action steps you need to answer these urgent questions and most importantly, deliver results.
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