Kindle Price: $14.02
includes tax, if applicable

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Deliver to your Kindle or other device

Deliver to your Kindle or other device

The Retail Experiment: Five Proven Strategies to Engage & Excite Customers Through in-Store Experience by [Roche, Amy]
Kindle App Ad

The Retail Experiment: Five Proven Strategies to Engage & Excite Customers Through in-Store Experience Kindle Edition

5.0 out of 5 stars 1 customer review

See all 2 formats and editions Hide other formats and editions
Amazon Price
New from Used from
Kindle
$14.02

Length: 250 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

Countdown to Christmas Sale
Choose from over 150 books on sale up to 70% off. Sale ends on 24 December 2018 at 11:59 pm AEDT. Shop now

Product description

Review

'There are very few people in the world of retail that understand just how important the customer experience actually is. Amy Roche is one of those people. If I was a retailer, she is the only person I would call to help me create an in-store experience that translates to sales every time.'

- Andrew Griffiths - International Bestselling Business Author, Speaker and Commentator

Product Description

Have you been spending more than ever on marketing, but feel like your customers are responding less?
Have you been generous with your customers, giving them bigger discounts, loyalty programs, the best-trained staff and helpful emails, but it still doesn’t seem to be enough? Do you know the retail environment has changed, but you’re not sure how to respond?
Customers across all industries have changed dramatically in recent years, but many retailers have failed to connect with or
understand these new shoppers. Retailers who can’t empathise and respond to their new problems will be quickly left behind.
In this groundbreaking book about winning back the modern customer, Amy Roche describes the ‘experiments’ she performed in her own retail store. In The Retail Experiment you’ll learn how to:
• leave behind old retail methods and mindsets that no longer work
• understand, value and engage with the modern customer
• evaluate and capitalise on the changed shopping environment
• market to and communicate with customers in fresh new ways
• make your store an exciting place to visit
• appeal to the emotions of your customers
• successfully position your business in the ‘experience economy’.
Amy examines winning tactics, pitfalls and the five strategies she discovered that drew customers in like magnets, increasing visitation, sales and overall engagement.

Product details

  • Format: Kindle Edition
  • File Size: 2890 KB
  • Print Length: 250 pages
  • Publisher: Amy Roche; 1 edition (5 November 2017)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B0776XZJNM
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 5.0 out of 5 stars 1 customer review
  • Amazon Bestsellers Rank: #351,454 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
click to open popover

1 customer review

5.0 out of 5 stars

Review this product

Share your thoughts with other customers

Showing 1-1 of 1 reviews

12 February 2018
Format: PaperbackVerified Purchase

Most helpful customer reviews on Amazon.com

Amazon.com: 5.0 out of 5 stars 5 reviews
Jamie
5.0 out of 5 starsFive Stars
23 January 2018 - Published on Amazon.com
Format: PaperbackVerified Purchase
2 people found this helpful.
NJC
5.0 out of 5 starsThis book is a MUST have!!!
7 May 2018 - Published on Amazon.com
Format: PaperbackVerified Purchase
One person found this helpful.
Rachel
5.0 out of 5 starsI'm a retail store manager for a large dept store and there is some great advice on how to bring fun and customers back ...
20 February 2018 - Published on Amazon.com
Format: Paperback
One person found this helpful.
Kelli Ponting
5.0 out of 5 starsShe's a super smart (genetics degree anyone
20 December 2017 - Published on Amazon.com
Format: Paperback
One person found this helpful.
Ryan
5.0 out of 5 starsIf you own or operate a retail business you should ...
23 February 2018 - Published on Amazon.com
Format: Paperback

Where's My Stuff?

Delivery and Returns

Need Help?