- Format: Kindle Edition
- File Size: 10204 KB
- Print Length: 167 pages
- Sold by: Amazon Australia Services, Inc.
- Language: English
- ASIN: B01BFKJA0Y
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Customer Reviews: 158 customer ratings
- Amazon Bestsellers Rank: #47,679 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
Radical Focus: Achieving Your Most Important Goals with Objectives and Key Results ( OKRs ) Kindle Edition
|Length: 167 pages||Word Wise: Enabled||Enhanced Typesetting: Enabled|
|Page Flip: Enabled||
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"Busy grinding without purpose is the secret death of too many startups. In this memorable story, Christina gives us a glimpse of a more satisfying kind of startup--still hard and chaotic but full of purpose and the chance to build something great."
James Cham, Founder Bloomberg Beta
"Finally, a parable I could relate to! The real message is that OKRs work and Radical Focus is a great implementation guide to the world of OKRs, making it easy to deploy and see the exceptional results you're after." - David Shen, Launch Capital
"Someone once told me that 'problems are just opportunities that haven’t presented themselves'. Since I was introduced to OKRs, they've been an invaluable tool for me, and our company. Christina's ideas have been instrumental, allowing me to better navigate the often ambiguous approach to goal setting and along the way creating a more open and accountable team and a clearer path for myself professionally. I personally can't thank her enough for the guidance."
Scott Baldwin Director of Services, Yellow Pencil
"Radical Focus illustrates how to implement OKRs in an engaging, compact, realistic story. Best of all, Wodtke proves OKRs can be fun!" Ben Lamorte, OKRs.com
"This book is useful, actionable, and actually fun to read! If you want to get your team aligned around real, measurable goals, Radical Focus will teach you how to do it quickly and clearly." - Laura Klein, Principal, Users Know--This text refers to the paperback edition.
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Review this product
Top international reviews
10 pages would have been enough, probably, to explain how it works and how to use it.
But the author starts a sales pitch and spends half the book with an improbable story of a startup. Pages, chapters before getting to the point: what's OKR and how it works.
Get to the point! Just explain how OKR works, it's benefits and advice for using it properly. If they are good, I'm happy to buy it without going through a long fairy tale.
In some of these business novels, the story can feel forced but this was easy to read with a nice flow to it. The main learning points were clearly explained.
After the story ends, about two thirds of the way through, it reverts to the standard business book format of explaining why businesses don't make progress and how to use OKRs to drove the business forward.
There are a lot of similarities between OKR thinking and the Four Disciplines of Execution from the FranklinCovey organisation. Focus on one priority objective, measurements of the improvement, identifying actions to achieve the objective and weekly accountability and support sessions. Beyond that, there are differences which may make one more suitable for you and your business.
This may not be the best, most extensive book about Objectives and Key Results but it is very readable. The story is a gentle introduction and then you get the theory to answer your more detailed questions.
I have a few criticisms.
The book should have been better proofread to avoid the irritating typos.
OKR has its origins in Peter Drucker's ideas on management by objectives from the 1950s and updated by Intel and Google. The book follows on with this bias towards information technology businesses. This filters through into a few acronyms which are hard to understand.
I'd have liked to read the author's thoughts on how OKR can be applied outside of high tech but I think that's outside her experience.
Overall I think this is a good book for learning the practicalities of the approach. It's clearly written by an advocate so, while the book talks about reasons why things may not go well, it doesn't include general criticisms or a comparison with other focus techniques.
One issue I didn't understand though was why there were so many typos. The author needs some better proof readers!
In a quick and easily digestible book, Christina shows me (and you) how to implement OKRs successfully and avoid the traps so that it can be a true accelerant of team and business growth.
The structure of the book is excellent.
First, a compelling narrative that one can relate to. Then, a set of chapters that review and break down the key steps in executing better through OKRs.
Trust Christina. Read Radical Focus and read it again. Then, write out your "OKR four square" on a napkin like I did and engage your team in discussion. Trust me, you will never look back.
Thank you, Christina!
It helped me understand the difference between OKRs and management-by-objectives.
While the title "Achieving Your Most Important Goals with Objectives and Key Results" suggests a sort of "How to", most of the book is made of a narrative along the lines of "When Jack came into his office late on Monday morning ..." - and I have a strong aversion to this kind of story-based non-fiction (!) books. You are told a nice story (-ish), but it does not really teach you a lot.
The final third of the book finally contains a series of hints and tips together with a very short introduction into OKRs, however, it doesn't really rise above anything you might find for free on the internet. And most of this part appears to be very much focused on software start-ups. Yawn.
I cannot recommend this book.
And I will have to keep searching for a good, in-depth book on OKRs (since Doerr's oevre ("Measure What Matters") is a bit too heavy on self-indulgence of the author plus truckloads of anecdotes without insights).