You don't need to own a Kindle device to enjoy Kindle books. Download one of our FREE Kindle apps to start reading Kindle books on all your devices.

  • Apple
    Apple
  • Android
    Android
  • Windows Phone
    Windows Phone
  • Click here to download from Amazon appstore
    Android

To get the free app, enter your mobile phone number.

kcpAppSendButton

Buying Options

Kindle Price: $30.79
includes tax, if applicable

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Deliver to your Kindle or other device

Deliver to your Kindle or other device

<Embed>
Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty by [Lombardo, C. Todd, McCarthy, Bruce, Ryan, Evan, Connors, Michael]
Kindle App Ad

Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty Kindle Edition


See all 2 formats and editions Hide other formats and editions
Amazon Price
New from Used from
Kindle
$30.79

Length: 267 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

Winter Sale
Up to 70% off on over 300 Kindle Books. Sale ends on 31st August 2019 at 11:59 pm AEST. Shop now

Product description

Product Description

A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy.

This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful.

Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this book will show you how to:

  • Articulate an inspiring vision and goals for your product
  • Prioritize ruthlessly and scientifically
  • Protect against pursuing seemingly good ideas without evaluation and prioritization
  • Ensure alignment with stakeholders
  • Inspire loyalty and over­-delivery from your team
  • Get your sales team working with you instead of against you
  • Bring a user­ and buyer-­centric approach to planning and decision-making
  • Anticipate opportunities and stay ahead of the game
  • Publish a comprehensive roadmap without over­committing

About the Author

C. Todd Lombardo wears many hats, all at once: author, designer, scientist, professor, and visualizer. After beginning his career in science, C. Todd shifted his focus to product and design, ultimately innovating, designing, and managing products for countless companies large and small. In his role as Chief Design Strategist at Fresh Tilled Soil, he employs strategic thinking to craft smart, impactful solutions that radically transform clients’ product strategies. C. Todd serves as Adjunct Faculty at IE business School in Madrid, where he teaches courses on design in business and data visualization.

Bruce McCarthy is CEO of UpUp Labs and President of the Boston Product Management Association. Having spent a lifetime as a builder and innovator, Bruce has a passion for helping cross­functional product development teams work better together to deliver great products to market faster. Bruce is an internationally­ recognized thought ­leader and sought­ after speaker on product roadmapping and prioritization. Bruce and his team work with companies such as Vistaprint, Localytics, Zipcar, Johnson & Johnson, and Huawei, ?providing coaching, mentoring, and tools such as R?eqqs?, the simple, affordable roadmapping tool, and Awesomeness, ?a tool for measurably enhancing team effectiveness.

Evan is seasoned entrepreneur and product leader who has brought dozens of products from concept to market for both consumer and enterprise audiences. As a founder, his companies have served a diverse variety of organizations, from startups, to nonprofits, to Fortune 500 companies, including Apple, Deloitte, Chevron, Sonos, Stanfor?d University, and others.

Currently, Evan operates as Director of Product for Wayfair where he leads find and navigation, working with a sophisticated personalization and machine learning initiative to anticipate customer needs and break the mold on the ecommerce experience. Prior to that Evan acted as Chief Product Officer for Boston based product design and build firm Fresh Tilled Soil where he drove both internal and external product development work.

In addition, Evan extends his knowledge and learnings to others through speaking engagements, custom workshops, and as an adjunct professor where he teaches classes on product management and design thinking. He is also a startup mentor for two leading startup accelerator programs: TechStars Boston and MassChallenge. He recently co-authored his first book on product development for O'Reilly Media titled "Product Roadmaps Relaunched: How to Set Direction While Embracing Uncertainty".

For Evan, to build is to learn. He believes creating products and services is about solving mission-critical problems to make the world a better place, but just as important, an opportunity explore and experiment.

Michael Connors is the Executive Creative Director of Fresh Tilled Soil, a Boston­-based design firm. He primarily leads strategic design thinking sessions for projects of all sizes. Throughout his 25+ year design career, he has been a hands­-on designer for a wide range of deliverables for digital and print products. He was formally trained as a fine artist with an MFA in Painting. He has been a design consultant for major universities for many years and has regularly taught design at the higher­ ed level. He is currently Adjunct Faculty at IE Business School in Madrid, teaching workshops on design thinking.


Product details

  • Format: Kindle Edition
  • File Size: 9334 KB
  • Print Length: 267 pages
  • Page Numbers Source ISBN: 149197172X
  • Simultaneous Device Usage: Unlimited
  • Publisher: O'Reilly Media; 1 edition (25 October 2017)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B076VX53K1
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #49,565 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
click to open popover

No customer reviews


Review this product

Share your thoughts with other customers

Most helpful customer reviews on Amazon.com

Amazon.com: 4.4 out of 5 stars 29 reviews
Rasputin
5.0 out of 5 starsTerrific book
25 February 2018 - Published on Amazon.com
Verified Purchase
17 people found this helpful.
Richard Banfield
5.0 out of 5 starsSimple and Sophisticated Approach to a Ubiquitous Problem Facing Product Teams
21 November 2017 - Published on Amazon.com
Verified Purchase
14 people found this helpful.
Steve Johnson
5.0 out of 5 starsProduct Roadmaps Relaunched shows how roadmaps are developed and used to align your teams.
31 December 2017 - Published on Amazon.com
Verified Purchase
9 people found this helpful.
#shuan
5.0 out of 5 starsA recommended read for every product manager.
4 December 2018 - Published on Amazon.com
Verified Purchase
One person found this helpful.
Roger L. Katz
5.0 out of 5 starsThis was an excellent book and working model on how to create modern ...
20 December 2017 - Published on Amazon.com
Verified Purchase
One person found this helpful.