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Predatory Thinking Hardcover – Unabridged, 1 Jun 2013

4.4 out of 5 stars 3 customer reviews

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About the Author

Dave Trott is currently Chairman of The Gate London. Part of The Gate worldwide, it has offices in New York, Hong Kong, Singapore, Edinburgh and Dublin. As part of the creative team behind Hello Tosh Gotta Toshiba, Ariston and on and on, the Cadburys Flake ads and many more, Dave's former agency Gold Greenlees Trott was voted Agency of the Year by Campaign Magazine, and Most Creative Agency in the World by Ad Age in New York. In 2004 he was given the D&AD President's Award for lifetime achievement in advertising.


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4.4 out of 5 stars

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Most helpful customer reviews on Amazon.com

Amazon.com: 4.3 out of 5 stars 21 reviews
Greg Collins
5.0 out of 5 starsMuch more than just an advertising book.
12 May 2015 - Published on Amazon.com
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One person found this helpful.
Ian Mann
3.0 out of 5 starsOutwit the competition?
3 March 2014 - Published on Amazon.com
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23 people found this helpful.
DLCFm
5.0 out of 5 starsFantastic Book. Great creative ideas and lessons
5 January 2016 - Published on Amazon.com
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Michael D. Haberman
5.0 out of 5 starsA different view of marketing
11 March 2014 - Published on Amazon.com
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Josh Berthume
3.0 out of 5 starsNot bad
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