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Operation Brewery: Black Hops - The Least Covert Operation in Brewing: A step-by-step guide to building  a brewery on a budget by [Norris, Dan, Oldfield, Eddie, McGovern, Michael]
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Operation Brewery: Black Hops - The Least Covert Operation in Brewing: A step-by-step guide to building a brewery on a budget Kindle Edition

5.0 out of 5 stars 4 customer reviews

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Length: 196 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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Product description

Product Description

In July of 2014, Dan, Eddie, and Govs sat at a bar talking shit about making beer. Two years later, they’d opened their own brewery on the Gold Coast in Australia called Black Hops. It’s been an epic journey, from “the little situation” in China, to a collaboration with the biggest entertainment franchise on earth, and finally—launching a brewery. Operation Brewery tells their story and gives you every last detail on how to build your own brewery on a budget.

Most brewing books focus on how to make a good beer. To start a brewery in 2016 and beyond, it's no longer enough to make good beer. Any business is as much about planning and marketing as it is about the product you make. Operation Brewery delves into how Black Hops navigated the tricky waters of opening a brewery and also provides specific advice on a range of startup topics such as:


  • How to build and execute a brand

  • How to find a killer growth channel and stand out in your marketing

  • How to use modern web and social platforms to gather attention

  • Crowdfunding and how Black Hops became the first brewery to launch for crowdfunding in Australia

  • Various business models for operating a craft beer business

  • Raising money to build a brewery, including the exact slides to include in your pitch deck when presenting the idea

  • How to choose a core range of beers, including specific advice on setting up pilot brewing systems

  • Your location and the various considerations that go into choosing where to open

About the Author

Dan Norris is a serial entrepreneur, award-winning content marketer, international speaker and the author of 4 number 1 Amazon best selling business books. In June 2013 after failing at entrepreneurship for 7 years, he founded wpcurve.com, a worldwide team of WordPress developers, providing unlimited small fixes and support, 24 / 7 for a low monthly fee. After becoming profitable in 23 days, WP Curve grew to a team of 40, 850+ customers and passed an annual run rate of over $1m AUD within 2 years and a year later was sold to GoDaddy. Dan's books have been translated into 13 languages and inspired thousands of people around the world to launch their businesses, with may resulting in 6 and even 7 figure businesses. Dan is also the co-founder of Black Hops Brewing, a craft beer brewery located on the Gold Coast, Australia. In 2015 Black Hops brewed the world's first beer for the biggest entertainment franchise on earth, Call of Duty. Dan is passionate about helping people launch entrepreneurial projects. He has a paid 7 Day Startup group as well as a free Facebook group with over 12,000 members.

Product details

  • Format: Kindle Edition
  • File Size: 1742 KB
  • Print Length: 196 pages
  • Page Numbers Source ISBN: 1535548614
  • Simultaneous Device Usage: Unlimited
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B01J4UOKMU
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 5.0 out of 5 stars 4 customer reviews
  • Amazon Bestsellers Rank: #34,857 Paid in Kindle Store (See Top 100 Paid in Kindle Store)

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31 August 2016
Format: Kindle EditionVerified Purchase
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18 December 2016
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Most helpful customer reviews on Amazon.com

Amazon.com: 4.2 out of 5 stars 8 reviews
Chris Boswell
4.0 out of 5 starsGreat story
4 February 2018 - Published on Amazon.com
Format: Kindle EditionVerified Purchase
Ben Nadeau
3.0 out of 5 starsIf you’ve never worked in a commercial brewery, give it a go
23 August 2018 - Published on Amazon.com
Verified Purchase
E. Pavei
4.0 out of 5 starsGood book but lacking details
4 October 2016 - Published on Amazon.com
Format: Kindle EditionVerified Purchase
2 people found this helpful.
Robert Kezel
5.0 out of 5 starsTnanks and a big cheers.
12 September 2016 - Published on Amazon.com
Format: Kindle EditionVerified Purchase
One person found this helpful.
JM
3.0 out of 5 starsThree Stars
12 May 2017 - Published on Amazon.com
Format: Kindle EditionVerified Purchase

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