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Ogilvy on Advertising Paperback – Import, 1 February 2016

4.7 out of 5 stars 1,031 ratings

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Product details

  • Publisher ‏ : ‎ Carlton Books (1 February 2016)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 224 pages
  • ISBN-10 ‏ : ‎ 1853756156
  • ISBN-13 ‏ : ‎ 978-1853756153
  • Dimensions ‏ : ‎ 18.4 x 1.6 x 24.1 cm
  • Customer Reviews:
    4.7 out of 5 stars 1,031 ratings

Product description

About the Author

In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world. He wrote three books about the basic principles of modern advertising: Confessions of an Advertising Man, Blood, Brains & Beer and Ogilvy on Advertising. Sadly, he died in 1999.

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4.7 out of 5 stars
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5.0 out of 5 stars So relevant even today.
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4.0 out of 5 stars The definitive book on how to create great, simple, highly effective advertising
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5.0 out of 5 stars Still relevant today
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