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Marketing Your Small Business For Dummies (For Dummies Series) by [Tate, Carolyn]
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Marketing Your Small Business For Dummies (For Dummies Series) Kindle Edition


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Length: 400 pages Word Wise: Enabled Language: English

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Product description

Product Description

Created especially for the Australian customer!

Attract customers and ensure the ongoing success of your small business with this no-nonsense guide

Whether you own a bakery or a boutique, a plumbing or a finance business, this book gives you straightforward strategies to find more prospects, build your customer base and secure market share. Small-business guru Carolyn Tate empowers you to apply hundreds of high-impact and creative ways to market your business without breaking the bank.

  • Know your target market — identify your ideal customers, and what, how and why they buy
  • Develop business and marketing plans — learn how to create them and why they're so important
  • Build effective databases — develop a database that creates business for you, without the headaches
  • Solidify your branding — create a unique brand and keep it fresh and exciting
  • Understand the power of advertising — assess if it's right for your business and how to pick the right strategies
  • Master publicity — get your business in the media with the right message
  • Implement relationship marketing — develop and maintain networks to create new opportunities
  • Embrace websites and online marketing — build a website that drives customers to you, and use online tools and search engines to generate business

Product details

  • Format: Kindle Edition
  • File Size: 5635 KB
  • Print Length: 400 pages
  • Publisher: For Dummies; 1 edition (13 July 2010)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B003YJF06S
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Not Enabled
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #1,092,432 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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