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Machine, Platform, Crowd: Harnessing Our Digital Future Paperback – 12 October 2018

4.5 out of 5 stars 384 ratings
Edition: 1st

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Review

A book for managers whose companies sit well back from the edge and who would like a digestible introduction to technology trends that may not have reached their doorstep--yet.-- "Wall Street Journal"

McAfee and Brynjolfsson are thoughtful observers of the emerging technological revolution which they described in their earlier The Second Machine Age.... They write clearly and are at their most devastating in analyzing how the various elements of the new age combine, wiping out large sectors of media, retail and music industries as they have gone.--Roger Smith "New Law Journal"

The authors explain the whys and hows soberly, answering just about every question on AI you could ask: which channels it will colonise next, whether we'll still need physical products in a virtual world and how Bitcoin will change commerce, among others. Throughout, they are eloquent and informed. They don't think humans will be obsolete, but they also don't pretend the solutions are simple.-- "People Management"

The digital revolution we're entering can be unsettling, but McAfee and Brynjolfsson show how these incredibly powerful technologies will make our choices more important than ever. Machine Platform Crowd is a road map for leaders to make wise choices as they navigate this new world.--Arianna Huffington, former president and editor-in-chief of the Huffington Post Media Group, author of Thrive and The Sleep Revolution

The story is warmly and richly told.... This book is in many senses a primer, a thorough grounding for the digital warrior in the driving forces of the 21st-century economy.-- "Times Higher Education"

Written... with real human intelligence, concern, feeling, and values. [Machine Platform Crowd] is a big, intense, always interesting, and almost intimidating book--and well worth the effort.--Dylan Schleicher, 800-CEO-READ

On their own, AI, platforms, and crowds are all transformative forces. That they're evolving in parallel means we're beginning to experience a new era of networked disruption, where productive but disorienting change becomes the status quo. For citizens, entrepreneurs, companies, and governments who want to successfully navigate this new world, the first step lies in finding reliable and prescient guides. Andrew and Erik are two of the best.--Reid Hoffman, partner at Greylock Partners and cofounder of LinkedIn

The authors aptly illustrate how the extraordinary progress of technology is reshaping our lives, and they share powerful ideas relevant to world leaders.... The book is a must-read for policymakers who seek a road map for how to combine the strengths of humanity and technology to build a better future for their citizens.--Christine Lagarde, managing director of the International Monetary Fund

[McAfee and Brynjolfsson] have done us all a great service in explaining some of the powerful trends that will shape our future.--Mark Cliffe, chief economist of the ING Group

Even Silicon Valley is surprised by the speed and scope of change today. The best way to stay on top of it is to understand the principles that will endure even as so much gets disrupted. This book is the best explanation of those principles out there.--Eric Schmidt, former CEO of Google and former executive chairman of Alphabet Inc.

About the Author

Andrew McAfee is the co-director of the MIT Initiative on the Digital Economy and co-author of the best-selling The Second Machine Age and Machine, Platform, Crowd: Harnessing Our Digital Future. He and co-author Erik Brynjolfsson are the only people named to both the Thinkers 50 list of the world's top management thinkers and the Politico 50 group of people transforming American politics.

Erik Brynjolfsson is the director of the MIT Initiative on the Digital Economy and Schussel Family Professor of Management Science at the MIT Sloan School. He is the author of several best-selling books with co-author Andrew McAfee, and one of the world's most cited scholars in information systems and economics.

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Product details

  • Publisher ‏ : ‎ *Norton agency titles; 1st edition (12 October 2018)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 416 pages
  • ISBN-10 ‏ : ‎ 039335606X
  • ISBN-13 ‏ : ‎ 978-0393356069
  • Dimensions ‏ : ‎ 13.97 x 2.79 x 21.08 cm
  • Customer Reviews:
    4.5 out of 5 stars 384 ratings

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Top reviews from Australia

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Top reviews from other countries

Ron Immink
4.0 out of 5 stars How to reinvent your business through the lens of machines, platforms and crowds
Reviewed in the United Kingdom on 21 July 2017
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gp
4.0 out of 5 stars A good and productive read
Reviewed in the United Kingdom on 22 July 2017
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lakie
5.0 out of 5 stars A wise look from senior manager's about the technology industry
Reviewed in the United Kingdom on 5 March 2020
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Crispin Coombs
5.0 out of 5 stars Excellent introduction to 3 critical developments for modern business
Reviewed in the United Kingdom on 22 August 2017
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Antony M
4.0 out of 5 stars A brilliant, practical guide to the near future
Reviewed in the United Kingdom on 20 September 2017
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