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Machine, Platform, Crowd: Harnessing Our Digital Future by [McAfee, Andrew, Brynjolfsson, Erik]
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Machine, Platform, Crowd: Harnessing Our Digital Future Kindle Edition

4.5 out of 5 stars 2 customer reviews

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Length: 408 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

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Review

A book for managers whose companies sit well back from the edge and who would like a digestible introduction to technology trends that may not have reached their doorstep--yet.

Even Silicon Valley is surprised by the speed and scope of change today. The best way to stay on top of it is to understand the principles that will endure even as so much gets disrupted. This book is the best explanation of those principles out there.--Eric Schmidt, former CEO of Google and former executive chairman of Alphabet Inc.

On their own, AI, platforms, and crowds are all transformative forces. That they're evolving in parallel means we're beginning to experience a new era of networked disruption, where productive but disorienting change becomes the status quo. For citizens, entrepreneurs, companies, and governments who want to successfully navigate this new world, the first step lies in finding reliable and prescient guides. Andrew and Erik are two of the best.

The authors aptly illustrate how the extraordinary progress of technology is reshaping our lives, and they share powerful ideas relevant to world leaders. Nobody knows exactly how this future will unfold. What we do know is that the disruptive power of technology must be seized as an opportunity to design our future. The book compels us to ponder: Will we apply technology to help accelerate development, improve living standards, and foster inclusive growth? Will we take advantage of its power to cut red tape, invest in education, unleash entrepreneurial energy and create new kinds of jobs? The book is a must-read for policymakers who seek a road map for how to combine the strengths of humanity and technology to build a better future for their citizens.--Christine Lagarde, managing director of the International Monetary Fund

[McAfee and Brynjolfsson] have done us all a great service in explaining some of the powerful trends that will shape our future.--Mark Cliffe, chief economist of the ING Group

Such is the speed of development in these emergent technologies that it is refreshing to take a step back and a look at some of the ways in which our lives and careers are changing--and will continue to change--at a fundamental level. Happily this volume by Andrew McAfee and Erik Brynjolfsson offers exactly this opportunity, using their deep knowledge of the business and technology sectors to build a detailed, cogent and conversational guide to where we are and where we are going. The story is warmly and richly told, using footnotes approaching a third of a page in length when things get really exciting, and amply supported by notes, references and links. This book is in many senses a primer, a thorough grounding for the digital warrior in the driving forces of the 21st-century economy.

The authors explain the whys and hows soberly, answering just about every question on AI you could ask: which channels it will colonise next, whether we'll still need physical products in a virtual world and how Bitcoin will change commerce, among others. Throughout, they are eloquent and informed. They don't think humans will be obsolete, but they also don't pretend the solutions are simple.

Product Description

From the authors of the best-selling The Second Machine Age, a leader’s guide to success in a rapidly changing economy.


We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs.


MIT’s Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives.


In the tradition of agenda-setting classics like Clay Christensen’s The Innovator’s Dilemma, McAfee and Brynjolfsson deliver both a penetrating analysis of a new world and a toolkit for thriving in it. For startups and established businesses, or for anyone interested in what the future holds, Machine, Platform, Crowd is essential reading.


Product details

  • Format: Kindle Edition
  • File Size: 6834 KB
  • Print Length: 408 pages
  • Publisher: W. W. Norton & Company; 1 edition (27 June 2017)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B01MAWT25I
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 4.5 out of 5 stars 2 customer reviews
  • Amazon Bestsellers Rank: #106,905 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Top customer reviews

3 October 2017
Format: Kindle Edition|Verified Purchase
4 September 2017
Format: Kindle Edition|Verified Purchase

Most helpful customer reviews on Amazon.com

Amazon.com: 4.5 out of 5 stars 82 reviews
Mark Cliffe
5.0 out of 5 starsA must read analysis of digital disruption
29 June 2017 - Published on Amazon.com
89 people found this helpful.
A M
3.0 out of 5 starsI didn't learn anything new about distruptive technolgies except for some ideas about blockchain
26 September 2017 - Published on Amazon.com
Format: Kindle Edition|Verified Purchase
8 people found this helpful.
Mark P. McDonald
3.0 out of 5 starsAdvances their arguement but not be a whole lot.
11 August 2017 - Published on Amazon.com
Format: Kindle Edition|Verified Purchase
7 people found this helpful.
Vijay Gurbaxani
5.0 out of 5 starsA thoughtful and reasoned guide to the next phase of the digital revolution! A must read.
25 July 2017 - Published on Amazon.com
Verified Purchase
5 people found this helpful.
LES HAIT
5.0 out of 5 starsA Marvelous Book About the Technological Renaissance We Are All Living Through
5 September 2017 - Published on Amazon.com
Format: Kindle Edition|Verified Purchase
2 people found this helpful.

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