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The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback by [Dan Olsen]
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The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback Kindle Edition

4.7 out of 5 stars 414 ratings

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Length: 307 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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Language: English

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Product description

From the Publisher

DAN OLSEN is an entrepreneur, consultant, and Lean product expert. He works with CEOs and product leaders to build great products and strong product teams, often as interim VP of Product. Dan's clients include Facebook, Box, Hightail, Medallia, Financial Engines, and One Medical Group.

At Intuit, Dan led the Quicken product team to record sales and profit. He also led product management at social networking pioneer Friendster and was cofounder and CEO of TechCrunch award winner YourVersion, a personalized news startup.

A frequent speaker at business and technology events, Dan lives in Silicon Valley where he hosts the Lean Product Meetup.

For more information visit

--This text refers to the hardcover edition.

From the Inside Flap


"If you want to create successful, innovative products that customers love, Dan's playbook is a must-read."
—Hiten Shah, Co-founder of KISSmetrics and Crazy Egg

"Dan's product expertise was incredibly helpful in the early days of building and growing Box. I found his advice incredibly valuable — and if you want to build a successful product, you will too."
—Aaron Levie, CEO, Box

"A great, detailed guide on how to find product-market fit and make things people will love. This book should be required reading for everybody building products."
—Laura Klein, Author of UX for Lean Startups

"Dan Olsen makes product development simple and logical. If you want to create kick-ass products, you need to read this book."
—Dave McClure, Founding Partner and Troublemaker, 500 Startups

"Dan's playbook is the missing manual on how to apply Lean Startup principles. This comprehensive, straightforward book guides you through everything you need to know to build a winning product."
—Sean Ellis, CEO of Qualaroo and

"Dan takes Lean Startup to a new level with his step-by-step playbook for creating great products! This book truly is for everyone—from designers to business people to engineers."
—Kaaren Hanson, VP Design, Medallia and former VP Design Innovation, Intuit

"Dan Olsen is an established Lean product black belt in Silicon Valley. His book gives product teams a simple and straightforward way to identify product-market fit, launch an MVP and then improve it systematically over time."
—Ken Fine, Chief Customer Officer, Medallia --This text refers to the hardcover edition.

Product details

  • ASIN : B00SZ638C8
  • Publisher : Wiley; 1st edition (27 May 2015)
  • Language : English
  • File size : 5709 KB
  • Text-to-Speech : Enabled
  • Enhanced typesetting : Enabled
  • X-Ray : Not Enabled
  • Word Wise : Enabled
  • Print length : 307 pages
  • Customer Reviews:
    4.7 out of 5 stars 414 ratings

Customer reviews

4.7 out of 5 stars
4.7 out of 5
414 global ratings
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Top reviews from Australia

Reviewed in Australia on 19 May 2020
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Reviewed in Australia on 22 November 2019

Top reviews from other countries

5.0 out of 5 stars Very practical if you find you want to get beyond the theory and do some of it!
Reviewed in the United Kingdom on 31 January 2016
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5 people found this helpful
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4.0 out of 5 stars The book I recommend to learn or remind yourself of the fundamentals of product management
Reviewed in the United Kingdom on 9 June 2020
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One person found this helpful
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Charles Atlas
Reviewed in the United Kingdom on 21 October 2020
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afghan warrior
5.0 out of 5 stars Great intro to PM
Reviewed in the United Kingdom on 4 April 2021
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Tolu A
5.0 out of 5 stars Loads of useful information
Reviewed in the United Kingdom on 24 April 2017
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