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Keys to the Vault: Lessons From the Pros on Raising Money and Igniting Your Business: 1 Hardcover – 9 February 2006
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"I am completely confident that Keith will inspire and lead you to the essential psychology and strategies for creating and preserving the lasting wealth you desire." --Anthony Robbins, author, #1 bestseller, "Awaken the Giant Within" and "Unlimited Power"
"Keith's book is pure street smarts! You can't find this in any university." --T. Harv Eker, author, New York Times #1 bestseller, "Secrets of the Millionaire Mind"
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KC has made a fortune, lost it and made it back again and has an impressive track record. He doesn't drone on endlessly about his youth and how he started but enough to make it interesting as well as informative.
The title of this piece is a link to tv's Dragons's den. Sometimes it seems as though the dragons expect too much but the reality of the returns an investor expects are eye-watering. I liked how KC evaluates bank borrowing versus investor borrowing. There is a distinct strategical difference which becomes clear to the business owner through Kc's insightful and logical analysis. You get to appreciate that banks won't take the same risks and that investors are rightly cautious. If you get the keys to the vault, you will certainly have earned them . Another point you will learn is that investors don't buy ideas, they buy the ability of the team to manage when difficulties arise. It was surprising to me how little I knew about business, when I read this book.
The book is written for a founder who is at the stage of writing a business plan. I am three years into running a startup, but find the information helpful for early stage or late stage startups.