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Introduction to Search Engine Marketing and AdWords: A Guide for Absolute Beginners Paperback – 21 June 2017
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From the Back Cover
What You’ll Learn:
- Take a behind-the-scenes tour of AdWords, including how to create an account
- Create and launch a campaign as well as ads, including keyword tools
- Monitor a campaign, including time frame, clicks and CTR, and reporting
- Implement various campaign strategies, including support email and dealing with errors
- Use Ad extensions as well as site links
About the Author
- ASIN : 1484228472
- Publisher : Apress; 1st ed. edition (21 June 2017)
- Language : English
- Paperback : 148 pages
- ISBN-10 : 9781484228470
- ISBN-13 : 978-1484228470
- Dimensions : 15.49 x 0.89 x 23.5 cm
- Customer Reviews: