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The Innovation Mandate: The Growth Secrets of the Best Organizations in the World by [Webb, Nicholas]
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The Innovation Mandate: The Growth Secrets of the Best Organizations in the World Kindle Edition

5.0 out of 5 stars 7 customer reviews

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Length: 224 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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Language: English

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Product description

Product Description

In clear language, The Innovation Mandate shows leaders a step-by-step process to continually generate great ideas, implement them, and maximize their value to benefit both customers and investors.

In today’s ultracompetitive marketplace, the difference between success and failure is innovation. From small entrepreneurial startups to global Fortune 500 companies, innovation--the steady flow of new ideas--drives sustained success. It allows a company to introduce new products and services, effectively connect with customers, sharpen the supply chain, efficiently manage finances, and hire and retain the best people. Without a steady stream of new ideas, even the best company will slow down, atrophy, lose market share, hemorrhage customers, and eventually close or be sold. 

The Innovation Mandate offers a clear and straightforward pathway to profitable innovation. It demystifies the concept, making it easy to understand, implement, and measure. The book centers around three simple concepts: innovation generates profits; innovation, in the form of new, profitable ideas, can come from anywhere; and identifying, harnessing, evaluating, and implementing these new ideas cannot be left to chance. Additionally, the book offers a five-point checklist to ensure your company is innovation ready.

About the Author

As one of the world's leading innovation strategists and futurists, Nicholas J. Webb, CEO of Lassen Innovation, works closely with Fortune 500 companies throughout the world to help them lead their industries in innovation, strategy, and customer experience design. He also serves as an adjunct professor and the director of the Center for Health Innovation at Western University of Health Sciences in Pomona, California. Nicholas speaks at 50+ events annually to an average audience of 1,200 people, and his consulting clients include Gatorade, CIGNA, Freightliner, Johnson & Johnson, Verizon Wireless, Salesforce, and Microsoft.

Product details

  • Format: Kindle Edition
  • File Size: 3750 KB
  • Print Length: 224 pages
  • Page Numbers Source ISBN: 1400214564
  • Simultaneous Device Usage: Up to 5 simultaneous devices, per publisher limits
  • Publisher: HarperCollins Leadership (10 September 2019)
  • Sold by: HarperCollins Publishing (AU)
  • Language: English
  • ASIN: B07KDYWHZ3
  • Text-to-Speech: Enabled
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  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: Be the first to review this item
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Most helpful customer reviews on Amazon.com

Amazon.com: 5.0 out of 5 stars 7 reviews
Charles Reader
5.0 out of 5 starsA must-read for everyone who wants their organization to stay one step ahead
12 September 2019 - Published on Amazon.com
Amazon Customer
5.0 out of 5 starsPractical and thorough guide to innovate
11 September 2019 - Published on Amazon.com
Chester Elton
5.0 out of 5 starsThis was my Weekend Book Club recommendation!
12 September 2019 - Published on Amazon.com
One person found this helpful
Honest Reviews
5.0 out of 5 starsGreat read! Truly provides measurable details
11 September 2019 - Published on Amazon.com
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Douglas N. Burdett
5.0 out of 5 starsInnovate or die! Find out why that's more important now and how to do it!
13 September 2019 - Published on Amazon.com