This book outlines techniques used to persuade you by salesmen, hawkers, charities or people with hidden agendas.
It explains how these techniques can be used to manipulate and/or exploit you/others psychologically and why. There is example provided for each techniques and explained in detail.
This is a very effective resource to use in or against sales. Looking forward to reading more by Robert Cialdini.
- Audible Audiobook
- Listening Length: 10 hours and 6 minutes
- Program Type: Audiobook
- Version: Unabridged
- Publisher: HarperAudio
- Audible.com.au Release Date: 11 October 2016
- Whispersync for Voice: Ready
- Language: English, English
- ASIN: B01KWATRYC
- Amazon Bestsellers Rank: 174 in Audible (See Top 100 in Audible)