- Hardcover: 300 pages
- Publisher: Benbella Books (26 September 2019)
- Language: English
- ISBN-10: 194883653X
- ISBN-13: 978-1948836531
- Product Dimensions: 15.2 x 1.9 x 23.5 cm
- Boxed-product Weight: 481 g
- Customer Reviews: 388 customer ratings
- Amazon Bestsellers Rank: 73,143 in Books (See Top 100 in Books)
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Indistractable Hardcover – 26 September 2019
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About the Author
A graduate and instructor in Stanford's Graduate School of Business, Nir Eyal has studied and taught behavioral design with and to industry-leading experts and scientists. He writes, consults, and teaches about the intersection of psychology, technology, and business at NirAndFar.com and his writing has been featured in Harvard Business Review, TechCrunch, Time, The Week, Inc., and Psychology Today.
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Although there are areas that feel like a collection of existing researches, but let's be honest, we don't really need rocket science to manage distractions, we need to connect a few dots here and there and create solutions work for us to manage the distractions.
A book worth reading!
Top international reviews
In today's world, everyone is using technology in some way or form. The problem people have is that Technology ends up using them. Nir Eyal knows how technology can be used to capture people's attention. His previous book - Hooked: How to Build Habit-Forming Products is still a #1 Best Seller in the Amazon.co.uk Sales and Marketing Research Category even though it was written in 2014. It shows people how they can build habit-forming products and covers some great stuff on user psychology.
Whilst this is great for companies who want people to consume their products, it is not great for the individuals who just can't navigate this world of distraction. Enter, this book which is there to support in building skills that help become indistractable. This becomes and extremely important skill which people need but they haven't quite figured out how to.
This book has a different take and doesn't advocate a digital detox or even mindfulness and meditation. It helps you actually understand the triggers causing your behaviour and provides a very realistic way of being able to set the path to becoming indistractable.
The core of the book discusses the key methods of becoming Indistractable:
- Master INTERNAL Triggers
- Make time for TRACTION
- Hack Back EXTERNAL Triggers
- Prevent DISTRACTION with Pacts
Each chapter is easy to read and really helps you understand the key concepts.
For me, a very powerful concept was actually getting to the root cause of distraction. Sometimes we blame the devices. Nir helps us identify the key differences between Root causes and Proximate causes. This becomes really important to help understand the distraction. It's all about being able to deal with the distraction from within. I found that this book has explained this much better than other books have around this subject.
He goes into concepts such as understanding your values and whether your calendar reflects those values. Turning your values into time becomes really important and you then control the inputs and not the outcomes
There are lots and lots of useful ways to hack external triggers, whether it is work interruptions, email, chat, meetings, phones, computers, online articles or feeds.
There is a whole concept around pacts to prevent distractions.
The book also covers some very useful ways of raising indistractable children. This would also be very powerful for those with children who want to support them in not getting consumed in this world of distraction.
This is a great, practical book that can help support you in building the skill to be indistractable. You can't just become that by reading the book but the hacks and activities it provides will help you map out that journey. It comes with companion online resources like a workbook which asks very powerful questions and helps you embed this learning and thinking.
I highly recommend this book as something that will reclaim your focus and attention and help you navigate this world of distraction.
I am a chef, try telling hungry customers that they have to wait because "you need to focus on something" I haven't tried but I can tell you it wouldn't go down well with them or your seniors and I am sure it's the same in other industries. Like every other book I have partially read (then gave up on for similar reasons) similar to this it MAYBE works if you work in a office or similar environment but for most probably useless or offers limited benifits in my opinion.
The main message is: figure out what you want to do, schedule that, and don't be distracted.
What you want to do can include critical tasks like taking medicine, necessary tasks like writing a report, or fun tasks like watching a movie. But when you are doing that task, do not get distracted by other thoughts or triggers. For example, don't browse social media at work, don't write work emails at a family dinner - don't even think about those things in the wrong setting.
He then offers a well organised discussion of things that distract you - your own mind and the world around you. He describes in brief how to deal with these, preferably before they happen. He spends a lot of time on technology and cultural settings and norms.
There is nothing new in this book. But reading it will give you the chance to reflect on how you prioritise your life, how you get distracted, and how you will refocus on what matters. Since the fundamentals of what he writes are probably known to you already, it is the refreshing of your memory and the act of reflecting on your situation as you read that would make the book worth your time. Since the book is short and easy to read, I think reading it was worth my time.
Consider the authors Cal Newport and James Clear for deeper discussions of the value of scheduling our work and how we can create powerful methods to stick to our plans.
Similar to the Jill Konrath book “More Sales Less Time” but it goes into more detail and provides more strategies than just turning off application sounds.
Nir Eyal makes a great case for organising your time. After all, your time is your most precious commodity. We spend a lot of time, money and energy in stoping people stealing our car and our house contents, but don’t apply time and effort into stopping people stealing our time.
If you are not achieving tasks and want a strategy to get back your time, or have a major deadline and not sure you are going to make it. Nir’s book could be for you.
I’ve found my mind opened by the ideas expressed in this book. The research is compelling and I have already seen huge gains in the areas I have applied. This book has helped me to take a subject I thought was scary and indecipherable, to a topic I feel I can tackle head on.
Highly recommend reading this book if you feel like you don’t have control over your time or focus, or you feel like your kids / colleagues don’t either.
Side note: I’ve gone back and forth with Nir on Social Media and have found him to be someone who adds value consistently. Highly recommend him and his work!
What I love most about Indistractible is that it pokes holes in the usual scapegoat excuse we all blame our lack of focus on...technology. Tech isn't the problem. There's something deeper going on. Until you acknowledge that, you'll keep incessantly checking Facebook in search of a temporary escape from life's discomfort.
This is by far the best book I've read on the topic of becoming more productive. Since implementing what I've learned I'm better able to "surf the urge" to check email constantly or mindlessly scroll IG the minute I'm mentally challenged in my work. The strategies inside work both long and short-term and while I've yet to implement all of them, even the shift in mindset that I've had around WHY we're driven to distraction has made a huge difference in my ability to do the work, fight against "the resistance" as Pressfield calls it, and feel good about what I've accomplished at the end of the day.
I strongly recommend this book to all the professional who really wants to work with focus and greater productivity to achieve outstanding results and to enjoy happy life.
I am pleased to report I have not wasted my time & the tips in the book are in application. Thank You.
Overall, I enjoyed it.