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Implement and Monitor Marketing Activities: BSBMKG514 [Print Replica] Kindle Edition
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|Language: English||Format: Print Replica|
This unit describes the skills and knowledge required to apply and observe marketing plan objectives and action necessary improvements. It applies to individuals who possess a sound theoretical knowledge base in advertising management, and demonstrate a range of managerial skills. In this role, they usually lead and coordinate a marketing team, implement a marketing plan, monitor performance of marketing strategies and evaluate their effectiveness. They also involve team members in identifying improvements for marketing strategies and formulating recommendations for future marketing activities.
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