- Hardcover: 304 pages
- Publisher: AMACOM - US; Special edition (3 January 2020)
- Language: English
- ISBN-10: 0814432174
- ISBN-13: 978-0814432174
- Product Dimensions: 15.9 x 2.8 x 24.1 cm
- Boxed-product Weight: 340 g
- Average Customer Review: Be the first to review this item
Idea Agent: Leadership That Liberates Creativity And Accelerates Innovation Hardcover – 3 Jan 2020
"The book is superbly well written, extremely clear...one of the best books on liberating creativity that I've read." --Inland Empire Business Journal
..".practical methods for pulling strong-minded, visionary individuals together to solve incredibly complex problems." --New Equipment Digest
..".so rich with descriptive exacting proven methods, it may well be the 'The Book' you want your team to collectively read and discuss."--PM World Journal
From the Inside Flap
Is it possible to manage the creative professionals within your organization without stifling them? That’s the million-dollar question for those trying to help their companies develop the kind of breakthrough innovations that result in unique products, improved processes, and creative advantages that competitors can’t copy. The challenge lies in striking the right balance between unleashing your creative people’s energy and channeling it into tangible business results.
Drawing on Lina M. Echeverría’s considerable experience assembling and nurturing cutting-edge teams at Corning Incorporated, one of America’s leading technology companies, this book shows you how to become an Idea Agent: a catalyst for releasing your people’s creativity, their advocate within the company, and also the person who keeps them focused and productive.
Containing practical methods for pulling strong-minded, visionary individuals together to solve incredibly complex problems, Idea Agent reveals seven proven principles to help you nurture—and follow through on—innovation. You’ll learn how to:
Embrace creative conflict
Conflict is an inevitable challenge, often put aside and left unaddressed. Learn its causes and how to productively confront fiery conflict and transform it into creative engagement.
Let the best take flight
Your role as leader—in recruiting, hiring, and managing—lies in understanding what it takes to preserve the space for discovery and invention. Give your creative team the freedom to guide you in how you can best help them to deliver break- throughs.
Demand excellence and enrich lives
Create a way of life based upon high expectations and full engagement by clearly communicating expectations and commitments and continually expecting adherence to them.
Live values that liberate creativity
Set innovation free by highlighting values that honor and respect the passion of creatives, balancing freedom with rigor and integrity with flexibility.
Structure a clear organization
Set up functional and project structures with clearly delineated roles, links, and responsibilities so your organization can benefit from the liberated drive of its individuals.
Create a culture
Provide unconstrained forums and inviting physical settings that allow for a culture of innovation involving group celebrations, autonomous time, and a rich oral tradition.
The challenge involved in leading fast-paced innovation teams requires passion and detachment in equal measure. Filled with fascinating real-life examples, this illuminating book gives you all the guidance and wisdom you need to propel innovation across your entire organization.
LINA M. ECHEVERRÍA is an innovation leadership consultant with 25 years of experience in science and technology. At Corning, Echeverría created an environment where scientists were both creative and productive, and where teams balanced the ability to explore the edges of possibility while delivering critical new technology on time and on budget. From scientist to vice president, she helped drive new products that now underpin our technology-based economy, from faster optical fiber that powers the Internet to flat-panel glass used in everything from smartphones to LCD TVs.
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Most helpful customer reviews on Amazon.com
She identifies and discusses a covey of Passions of Innovation (seven, to be specific) that "come together to make up a living system whose energy radiates from a leader at the core, its heart center." She devotes a separate chapter to each. These passions, these elements, comprise what I view as a manifesto that requires a total commitment. The seven "are neither a recipe to be followed with specific ingredients added in sequence, but rather an approach and a philosophy meant as motivation and inspiration for every leader [or aspiring leader] to create a culture where innovation thrives."
These are among the passages of greatest interest and value to me, also listed to give at least some indication of the range of subjects that Echeverria covers:
o Know and Understand Creatives (Pages 10-12)
o Define Roles Clearly and Inhibit Conflict (29-37)
Comment: Rather, I favor principled (passionate?) dissent with good will.
o Finding My Wings (39-43)
o Make Room for Intuition (63-67)
o Making It Home: Celebrate the Uniqueness of Their Workplace (94-99)
o Ornaments, Trinkets and Cakes (109-111)
o Demand for Excellence in the Tropical Forest (129-133)
o Create Settings That Nurture Knowledge Sharing (165-174)
o Little Gestures for Big Masters (180)
o Who Has the Skills to Do What with Whom? (196-202)
o In Search of the Holy Grail (207-212)
o Empowerment (236-239)
In the final chapter and then in the Epilogue, Echeverria pulls together with remarkable skill the various themes, insights, concerns, and affirmations that have enriched her lively as well as eloquent narrative. I am especially appreciative of her discussion of authentic leadership, one that is based on integrity rather than title or status. Whatever their size and nature may be, all organizations need leadership at all levels and in all areas of operation. Only if is authentic as Echeverria characterizes it (channeling Bill George) can there be (a) mutual trust and respect that enable (b) collaborative initiatives that liberate creativity and accelerate innovation in what has become a global workplace.
That said, no brief commentary such as mine can possibly do full justice to the scope of material that Lina Echeverria provides in this volume but I hope that I have at least suggested why I think so highly of her and her work. Also, I hope that those who read this commentary will be better prepared to determine whether or not they wish to read the book and, in that event, will have at least some idea of how the information, insights, and wisdom could perhaps be of substantial benefit to them as well as to their own organization.