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How to Win Corporate Sponsorship: Helping you win the corporate sponsorship you want! (Your Special Knowledge Series Book 1) Kindle Edition
You need expert guidance to succeed in this fiercely competitive field.
This helpful, step-by-step guide explains in detail how you can win sponsors with a customized, proven approach that achieves great results!
Looking for proven, creative ways to find more funding for your organization or activity? Support from a corporate sponsor can make your cause or proposed activity financially viable.
This book, "How to Win Corporate Sponsorship," guides you on the most successful ways to secure support – in one convenient resource!
Companies get approached all the time by community-based organizations like charities, non-profits, arts organizations, sports clubs, professional associations, and good causes. So how do you lift your sponsorship success rate?
If you follow the hard-won knowledge brought together in this information-packed book, your chances of success will improve.
Content is based on Kim Harrison’s 3 decades in representing corporate sponsors and as a consultant seeking sponsorship for clients. He knows what it is about!
HERE'S JUST SOME OF THE CONTENT:
•Crystal-clear clarification of “sponsorship” and what it is not (it can be a confusing concept)
•Why companies sponsor – and the attributes of your organization that will interest a sponsor
•Sponsorship is a business commitment that has to fit the sponsor’s goals and objectives
•The invaluable secrets of calculating the sponsorship fee
•Comprehensive marketing plan template to identify and reach potential sponsors
•How to create many attractive sponsorship benefits
•Prepare a promotional plan for the sponsored activity
•A detailed template for writing two key types of sponsorship proposals – short and detailed
•How to make initial contact with a potential sponsor – and following up
•Guidelines on making a successful selling pitch to a potential sponsor
•How to overcome a weak negotiating position
•The right way to implement a sponsorship agreement
•How to promote the sponsors in your event
•Measuring the success of a sponsorship
AND EVEN MORE. INCLUDING…
•Why preparation is so vitally important
•How to lay the groundwork so your team is sponsor-friendly
•The importance of establishing a sponsorship policy, with 9 broad components
•The 4 fundamental things sponsors want to know from you
•Using social media to support sponsors’ marketing priorities
•How to develop a strong ongoing relationship with your sponsor
•7 ideas for helping corporate sponsors add value to their target market
THIS BOOK GIVES YOU UNIQUE VALUE:
- How to win corporate sponsorship is a resource you just can’t find anyplace else.
- You get the real-world tips, techniques, and insights needed to find an appropriate corporate sponsor and get them to sign on the dotted line.
- Tremendous value. No other resource, at any price provides as much practical value . . . At $9.99 it’s a steal. What’s more, your purchase is backed by our unconditional money-back guarantee!
- A methodology earned from hard-won experience, which is being passed along to you.
- Saves you a lot of time! All this valuable information is at your fingertips so conveniently!
- Content that’s easy to read and understand. It tells you exactly how to bring the information together for the results you want.
The best device for reading, full stop. Learn more
- ASIN : B07P1WNNGV
- Language : English
- File size : 4247 KB
- Simultaneous device usage : Unlimited
- Text-to-Speech : Enabled
- Enhanced typesetting : Enabled
- X-Ray : Not Enabled
- Word Wise : Enabled
- Print length : 121 pages
- Page numbers source ISBN : 1798276224
About the author
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