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The Hard Sell: The tricks of political advertising Paperback – 1 August 2014

4.4 out of 5 stars 6 ratings

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Noise: The new book from the authors of ‘Thinking, Fast and Slow’ releases on May 19.
If the Amazon.com.au price decreases between your order time and the end of the day of the release date, you'll receive the lowest price. Pre-order now.

Product details

  • Publisher : MELBOURNE UNIVERSITY PUB; 1st edition (1 August 2014)
  • Language : English
  • Paperback : 224 pages
  • ISBN-10 : 0522866301
  • ISBN-13 : 978-0522866308
  • Dimensions : 12.9 x 1.78 x 20.09 cm
  • Customer Reviews:
    4.4 out of 5 stars 6 ratings

Product description

Review

"Top-secret focus group polling says this book is a cracker." --Annabel Crabb, political journalist and author, The Wife Drought

Book Description

What is unique about political advertising? Is it really all that effective in changing votes? And why does it have to be so annoying a

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Wayne Robinson
5.0 out of 5 stars Surprisingly readable book.
Reviewed in the United States on 12 August 2014
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Amazon Customer
5.0 out of 5 stars I love the book
Reviewed in the United States on 26 September 2016
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Peter394
4.0 out of 5 stars Four Stars
Reviewed in the United States on 3 April 2015
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