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Good Strategy Bad Strategy Hardcover – 27 Feb 2018

4.5 out of 5 stars 596 ratings

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"The most interesting business book of 2011." --Financial Times

"So much that's said and written about strategy is - from my point of view - complete junk, that I get excited when I hear someone focusing on strategy in a coherent and useful way...A very good book." --Forbes

"The year's best and most original addition to the strategy bookshelf." --Strategy+Business

"The whole middle section, about sources of power, is valuable--particularly the explication of the limitations and nuances of competitive advantage." --Inc

"Clearly written, thoughtful...This book is painful therapy but a necessary read nonetheless." --Washington Times

"Represents the latest thinking in strategy and is peppered with many current real world examples. Good Strategy/Bad Strategy has much to offer and has every chance of becoming a business classic." --Management Today

"Drawing on a wealth of examples, Rumelt identifies the critical features that distinguish powerful strategies from wimpy ones--and offers a cache of advice on how to build a strategy that is actually worthy of the name. If you're certain your company is already poised to out-perform its rivals and out-run the future, don't buy this book. If, on the other hand, you have a sliver of doubt, pick it up pronto!" --Gary Hamel, co-author of Competing for the Future

"..Brilliant ... a milestone in both the theory and practice of strategy... Vivid examples from the contemporary business world and global history that clearly show how to recognize the good, reject the bad, and make good strategy a living force in your organization." --John Stopford, Chairman TLP International, Professor Emeritus, London Business School

"... Penetrating insights provide new and powerful ways for leaders to tackle the obstacles they face. The concepts of "the kernel" and "the proximate objective" are blockbusters. This is the new must-have book for everyone who leads an organization in business, government, or in-between." --Robert A. Eckert, chairman and CEO of Mattel

".... Richly illustrated and persuasively argued ... the playbook for anybody in a leadership position who must think and act strategically. " --Michael Useem, Professor of Management at the Wharton School, University of Pennsylvania, and author of The Leadership Moment

"... Rumelt writes with great verve and pulls no punches as he pinpoints such strategy "sins" as fluff, blue sky objectives, and not facing the problem." --James Roche, former Secretary of the Air Force and president of Electronic Sensors & Systems, Northrop Grumman.

"This is the first book on strategy I have read that I have found difficult to put down. --John Kay, London Business School

About the Author

RICHARD P. RUMELT is one of the world's most influential thinkers on strategy and management. The Economist profiled him as one of twenty-five living persons who have had the most influence on management concepts and corporate practice. McKinsey Quarterly described him as being "strategy's strategist" and as "a giant in the field of strategy." Throughout his career he has defined the cutting edge of strategy, initiating the systematic economic study of strategy, developing the idea that companies that focus on core skills perform best, and that superior performance is not a matter of being in the right industry but comes from a firm's individual excellence. He is one of the founders of the resource-based view of strategy, a perspective that breaks with the market-power tradition, explaining performance in terms of unique specialized resources. Richard Rumelt received his doctoral degree from Harvard Business School, holds the Harry and Elsa Kunin Chair at the UCLA Anderson School of Management, and is a consultant to small firms such as the Samuel Goldwyn Company and giants such as Shell International, as well as to organizations in the educational and not-for-profit worlds.

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TOP 500 REVIEWER
Reviewed in Australia on 16 February 2018
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Top international reviews

P. Caetano
5.0 out of 5 stars Strategy Made as enticing as a Novel: Unmasking Pseudo-Strategy and Explaining How to Devise a Good Strategy!
Reviewed in the United Kingdom on 4 February 2018
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DVDER
5.0 out of 5 stars The art of making complex things simple
Reviewed in the United Kingdom on 15 September 2014
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Paul D Gilbert
3.0 out of 5 stars Some good principles and practices but depends what you want from this book
Reviewed in the United Kingdom on 1 October 2017
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Lancelot
5.0 out of 5 stars One of the best strategy books out there
Reviewed in the United Kingdom on 15 May 2019
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R de Bulat
5.0 out of 5 stars well written, timely advice
Reviewed in the United Kingdom on 10 March 2013
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James R. O'Callaghan
5.0 out of 5 stars No Magic Wands.
Reviewed in the United Kingdom on 6 July 2019
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Doctor and devoted Dad
5.0 out of 5 stars A fascinating trip through strategy
Reviewed in the United Kingdom on 16 December 2013
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G. Hendrie
4.0 out of 5 stars A good primer
Reviewed in the United Kingdom on 30 June 2013
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Marcos Sousa
4.0 out of 5 stars Problem solving and emerging opportunity
Reviewed in the United Kingdom on 23 August 2018
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Roberto
5.0 out of 5 stars Excellent explanation with engaging​ examples
Reviewed in the United Kingdom on 18 April 2017
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Robert Hayward
5.0 out of 5 stars Hugely illuminating
Reviewed in the United Kingdom on 2 May 2014
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David
3.0 out of 5 stars Worth a quick skim
Reviewed in the United Kingdom on 31 March 2013
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banuk
5.0 out of 5 stars Excellent Read
Reviewed in the United Kingdom on 12 May 2014
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SailingSailing96
5.0 out of 5 stars The strategist's guide book to strategy
Reviewed in the United Kingdom on 26 September 2018
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James Kemp
5.0 out of 5 stars The Best Introduction to Strategy
Reviewed in the United Kingdom on 20 April 2013
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