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The Goal: A Process of Ongoing Improvement by [Goldratt, Eliyahu M., Jeff Cox]
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The Goal: A Process of Ongoing Improvement Kindle Edition

4.5 out of 5 stars 4 customer reviews
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Length: 362 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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'A survey of the reading habits of managers found that though they buy books by the likes of Tom Peters for display purposes, the one management book they have actually read from cover to cover is The Goal.' The Economist 'Goldratt's system, in essence, forces production managers and workers alike to coordinate their work-with an underlying principle in mind: that 'bottlenecks'...are what ultimately constrain the manufacturing environment.' Business Week 'This theory provided a persuasive solution for factories struggling with production delays and low revenues.' Harvard Business Review 'Like Mrs. Fields and her cookies, The Goal was too tasty to remain obscure. Companies began buying big batches and management schools included it in their curriculums.' Fortune Magazine 'Anybody who considers himself a manager should rush out, buy and devour this book immediately. If you are the only one in your place to have read it, your progress along the path to the top may suddenly accelerate...one of the most outstanding business books I have ever encountered.' Punch Magazine 'Goal readers are now doing the best work of their lives.' Success Magazine 'The Goal has always been essential reading for those looking to eliminate bottlenecks from their business. The latest edition also shows how its ideas have been applied in real life.' Works Management ' Written in the style of a novel it treats the subject of ongoing personal development in a unique way. although the scene is set in a US manufacturing company it can easily be transferred to your business. You will learn as you read this story, recognizing the changes you need to make as you progress. Definitely a book to read...' The Hairdresser

Product Description

30th Anniversary Edition. Written in a fast-paced thriller style, The Goal, a gripping novel, is transforming management thinking throughout the world. It is a book to recommend to your friends in industry - even to your bosses - but not to your competitors. Alex Rogo is a harried plant manager working ever more desperately to try improve performance. His factory is rapidly heading for disaster. So is his marriage. He has ninety days to save his plant - or it will be closed by corporate HQ, with hundreds of job losses. It takes a chance meeting with a professor from student days - Jonah - to help him break out of conventional ways of thinking to see what needs to be done. The story of Alex's fight to save his plant is more than compulsive reading. It contains a serious message for all managers in industry and explains the ideas, which underline the Theory of Constraints (TOC), developed by Eli Goldratt.


One of Eli Goldratt’s convictions was that the goal of an individual or an organization should not be defined in absolute terms. A good definition of a goal is one that sets us on a path of ongoing improvement.
Pursuing such a goal necessitates more than one breakthrough. In fact it requires many. To be in a position to identify these breakthroughs we should have a deep understanding of the underlying rules of our environment. Twenty-five years after writing The Goal, Dr. Goldratt wrote Standing on the Shoulders of Giants. In this article he provided the underlying rules of operations. This article appears at the end of this book.

“Like Mrs. Fields and her cookies,The Goal was too tasty to remain obscure. Companies began buying big batches and management schools included it in their curriculums. —Fortune Magazine


“A survey of the reading habits of managers found that though they buy books by the likes of Tom Peters for display purposes, the one management book they have actually read from cover to cover is The Goal.” —The Economist


"Goal readers are now doing the best work of their lives.” —Success Magazine


“A factory may be an unlikely setting for a novel, but the book has been wildly effective.: —Tom Peters


Required reading for Amazon's Management.


Product details

  • Format: Kindle Edition
  • File Size: 2512 KB
  • Print Length: 362 pages
  • Page Numbers Source ISBN: 0884271951
  • Publisher: North River Press; 30th Anniversary Edition edition (1 July 2014)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B002LHRM2O
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 4.5 out of 5 stars 4 customer reviews
  • Amazon Bestsellers Rank: #29,564 Paid in Kindle Store (See Top 100 Paid in Kindle Store)

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Amazon.com: 4.6 out of 5 stars 1,411 reviews
4.0 out of 5 starsBought for School Requirement
on 19 June 2014 - Published on Amazon.com
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5.0 out of 5 starsFantastic Insights to Any Production or Manufacturing System
on 20 April 2016 - Published on Amazon.com
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5.0 out of 5 starsHad this book as assigned reading in two classes and two curriculums.
on 16 January 2017 - Published on Amazon.com
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5.0 out of 5 starsThis is my 7th purchase of this book going back ...
on 19 February 2015 - Published on Amazon.com
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3.0 out of 5 starsThe Goal - Audiobook review
on 26 May 2011 - Published on Amazon.com
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