I bought this book a couple of months ago on the recommendation of someone I respected, but it was just another one of those books I have sitting on my iPad that I was going to get around to reading 'someday.' Well, when my computer started acting up and I had nothing else to do for a while, I finally decided to read it, and WOW! I have been in and out of several different Network Marketing companies over the years but have never had any success with any of them. Now, after reading this book, I know why. In the last company I was with, our team leader had the classic mindset of 'Some will, some won't, so what -- Next!' I'm sure many a network marketer has heard that phrase over the years. Eric Worre explains why that mindset is such a recipe for disaster. You never give up on ANYONE! It's all about building relationships with people, whether they eventually do business with you or not. I've been hearing that from a number of coaches lately, and now I know where they got it from.
The idea of Attraction Marketing is nothing new, but I never really understood it or knew what it was all about until now. I've always believed in the concept of Network Marketing, but just never really believed I could make it work for ME. I now have a new sense of hope that I CAN do this!
Eric Worre is amazing ... I love his videos which I see every day, I love his books, and I love his training. He always delivers on his promises.... and one of these days I will get to see him at one of his Events. This book is for those who really want to become a Network Marketing Professional ... no-one says its easy, but having this book to guide you makes it that much easier, the steps are there.... the reader just has to focus, commit and be consistent using these 7 steps. Thanks Eric - this book is now the `new executive' recommended reading in my MLM business.
Old School networker but still lots of great information for anyone in the direct sales industry. Just ignore the out of date stuff like mass-action. What's the point of touching a bunch of people just to do the numbers when you wouldn't have a hope f following up with them all or coaching them in the systems? It is one of the myths of MLM that it's a numbers game. After all, who doesn't want more money, more free time and better health? Apart from this, Eric is a legend and there's some great stuff in this book.
My first book I've read about the industry I'm in. Here's to many more. ERIC WORRE you are the master. If you're just starting out or ready to go pro, you need to learn how to connect the dots along the way. This book gives you the path!
This book is an excellent encapsulation of network marketing. It is presented in a clear and informative style that can be readily understood and to which I was able to relate. A fantastic training and motivational tool.