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Fundamentals of Strategy Paperback – Student Edition, 17 November 2014

4.5 out of 5 stars 20 ratings

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Product details

  • Paperback: 304 pages
  • Publisher: Pearson Education; 3 edition (17 November 2014)
  • Language: English
  • ISBN-10: 129201721X
  • ISBN-13: 978-1292017211
  • Product Dimensions: 19.1 x 1.2 x 24.8 cm
  • Boxed-product Weight: 594 g
  • Customer Reviews: 4.5 out of 5 stars20 customer ratings

Product description

From the Back Cover

One million students and business executives have used the market-leading text Exploring Strategy to boost their academic and professional careers.

The expert authors now transfer the essence of Exploring Strategy into Fundamentals of Strategy. This book is particularly suited for those engaged in short courses.

 

Fundamentals of Strategy

  • Delivers the essential concepts and techniques of strategy in 10 chapters.
  • Engages the reader with real-world strategy problems.
  • Provides insights and strategy stories from a wide range of international organisations.
  • Includes new material on key contemporary strategic issues such as internationalisation, entrepreneurship, social responsibility, and corporate ownership and governance.
  • New and updated cases and illustrations featuring small and large organisations from profit and not-for-profit sectors and operating all over the world.

Excel in your studies, enhance your understanding and improve your grade.

 

Customer reviews

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Tony Bennett
4.0 out of 5 stars Fundamenals of Strategy
Reviewed in the United Kingdom on 25 March 2012
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Lorry_343
1.0 out of 5 stars Good book! Bad product listing!
Reviewed in the United Kingdom on 4 April 2013
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Melody
5.0 out of 5 stars good
Reviewed in the United Kingdom on 13 November 2019
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bellasiopao
4.0 out of 5 stars Great book
Reviewed in the United Kingdom on 21 March 2013
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5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on 9 February 2017
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5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on 13 April 2018
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Tegz1
4.0 out of 5 stars Perfect for uni
Reviewed in the United Kingdom on 26 January 2013
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yvonne thomas
5.0 out of 5 stars well laid out
Reviewed in the United Kingdom on 31 October 2013
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Arlene
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Reviewed in the United Kingdom on 5 April 2017
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xiurong
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on 3 August 2014
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Reviewed in the United Kingdom on 4 August 2014
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Reviewed in the United Kingdom on 3 April 2015
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Reviewed in the United Kingdom on 19 October 2017
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Becca s
5.0 out of 5 stars Explains Strategy well
Reviewed in the United Kingdom on 22 October 2012
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Reviewed in the United Kingdom on 9 May 2016
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