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The Four Steps to the Epiphany by [Blank, Steve]
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The Four Steps to the Epiphany Kindle Edition

5.0 out of 5 stars 1 customer review

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Length: 380 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

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Product description


... a book that all technology entrepreneurs will actually want to read. Blank peppers his narrative with many concrete, realworld examples.; --TechComm The Technology Journal of Technology Commercialization Aug-Sept 2005

Product Description

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time.
The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them.
The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.
Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success.
If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany.
Essential reading for anyone starting something new.

Product details

  • Format: Kindle Edition
  • File Size: 8695 KB
  • Print Length: 380 pages
  • Publisher: K&S Ranch (2 October 2013)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 5.0 out of 5 stars 1 customer review
  • Amazon Bestsellers Rank: #28,622 Paid in Kindle Store (See Top 100 Paid in Kindle Store)

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Top customer reviews

9 May 2016
Format: Kindle Edition|Verified Purchase
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Most helpful customer reviews on 4.6 out of 5 stars 207 reviews
Danny Lieberman
4.0 out of 5 starsA catchy yet deceptive title that hides both the flaws and the gems
7 September 2017 - Published on
Format: Kindle Edition|Verified Purchase
3 people found this helpful.
Ricardo Calles
4.0 out of 5 starsEmpty your "Product development" cup to fill it with "Costumer development" instead.
19 August 2017 - Published on
Format: Kindle Edition|Verified Purchase
3 people found this helpful.
Robert Morris
5.0 out of 5 starsHere is "a radical reexamination of the entire new product introduction process"...and almost everything that precedes it
6 November 2012 - Published on
Verified Purchase
6 people found this helpful.
Preston Chaffee
5.0 out of 5 starsDetailed "How To" Guide for an Iterative Approach
9 July 2016 - Published on
Format: Kindle Edition|Verified Purchase
5 people found this helpful.
5.0 out of 5 starsA Must Read Book to anyone who want to learn Customer Development and Lean Start Up
8 November 2016 - Published on
Verified Purchase
4 people found this helpful.

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