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Emotional Design: Why We Love (or Hate) Everyday Things by [Norman, Don]

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Emotional Design: Why We Love (or Hate) Everyday Things Kindle Edition

4.4 out of 5 stars 103 ratings

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Length: 272 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

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Review

"The book pops with fresh paradigms, applying scientific rigor to our romance with the inanimate. You'll never see housewares the same way again."

Product Description

Why attractive things work better and other crucial insights into human-centered design
Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.


Product details

  • Format: Kindle Edition
  • File Size: 2401 KB
  • Print Length: 272 pages
  • Publisher: Basic Books (20 March 2007)
  • Sold by: Hachette Book Group (AU)
  • Language: English
  • ASIN: B06XCCSHDQ
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Customer Reviews:
  • Amazon Bestsellers Rank: #232,002 Paid in Kindle Store (See Top 100 Paid in Kindle Store)

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4.4 out of 5 stars
4.4 out of 5
103 customer ratings
5 star 71% (71%) 71%
4 star 14% (14%) 14%
3 star 6% (6%) 6%
2 star 4% (4%) 4%
1 star 4% (4%) 4%
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Top international reviews

Jordan
5.0 out of 5 stars Really interesting
Reviewed in the United Kingdom on 20 July 2017
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Lyndsay McCann
2.0 out of 5 stars A little bit boring
Reviewed in the United Kingdom on 17 March 2019
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Gcrikey
5.0 out of 5 stars very enjoyable...
Reviewed in the United Kingdom on 19 September 2011
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2 people found this helpful
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GoGetIt
5.0 out of 5 stars The book for emotional design
Reviewed in the United Kingdom on 12 January 2014
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Dr Tony Crosse
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on 17 January 2018
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Angus Lowe
5.0 out of 5 stars Simply Inspiring!
Reviewed in the United Kingdom on 26 August 2014
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Mrs. Valerie J. Smith
4.0 out of 5 stars Read this while studying design-he's a design hero and well ...
Reviewed in the United Kingdom on 14 October 2014
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Gillianscooby
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on 4 January 2016
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Dionysios Klavdianos
1.0 out of 5 stars Bad print!
Reviewed in the United Kingdom on 7 March 2016
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RealityShark
4.0 out of 5 stars Loved it.
Reviewed in the United Kingdom on 13 November 2014
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Amazon Customer
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on 12 November 2015
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Amazon Customer
5.0 out of 5 stars Amazing
Reviewed in the United Kingdom on 31 March 2016
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Mr. R. Haddock
4.0 out of 5 stars good book and good delivery time
Reviewed in the United Kingdom on 22 May 2009
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5.0 out of 5 stars One of the best design books I've come across.
Reviewed in India on 9 January 2018
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Amazon Customer
1.0 out of 5 stars Could have been a blog more realted to conginitve science and how we perceive objects
Reviewed in India on 10 June 2019
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