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Economics of Strategy Hardcover – 2 Sep 2009

4.2 out of 5 stars 33 customer reviews

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Product details

  • Hardcover: 624 pages
  • Publisher: John Wiley & Sons; 5th Edition edition (2 September 2009)
  • Language: English
  • ISBN-10: 0470373601
  • ISBN-13: 978-0470373606
  • Product Dimensions: 21.1 x 2.7 x 25.3 cm
  • Boxed-product Weight: 1.2 Kg
  • Average Customer Review: Be the first to review this item

Product description

From the Back Cover

Follow the fundamentals of strategy.

Sound strategic management is dependent on a set of business principles that apply to all sectors of the economy. Besanko, Dranove, Shanley, and Schaeffer’s highly acclaimed Economics of Strategy, now in its Fifth Edition, gives you grounding in those fundamental strategic concepts that will serve you throughout your career, in any economic circumstance.

This book focuses on the economic principles that form the building blocks of strategy and details the tools you’ll need to perform comprehensive analysis of a firm’s economic strategy. This Fifth Edition features new and expanded discussion of topics, such as:

  •  Demand, costs, pricing, and game theory
  • Economies of scale, a concept fundamental to competition, entry, positioning and sustainability
  • The interface between the theory of the firm, organization design, and business strategy
  • Incentives—vital for understanding integration and organization structure
  • The boundaries of the firm
  • Positioning and sustaining advantage
  • Competition

New examples, drawn from real–world cases from the eighteenth century to present day, use the lens of business history to illustrate how these principles play out in the actual corporate arena.

About the Author

David Besanko, PhD, is the Alvin J. Huss Distinguished Professor of Management and Strategy at the Kellogg School of Management at Northwestern University. He received his PhD in Managerial Economics and Decision Sciences and his AB in Political Science from Ohio University. He has received grants from the National Science Foundation and from the Citicorp Behavioral Science Research Council to support this research.

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Amazon.com: 4.2 out of 5 stars 33 reviews
5.0 out of 5 starsexcellent book
27 August 2013 - Published on Amazon.com
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One person found this helpful
Firas Maad
3.0 out of 5 starsIf it was an option, I wouldn't have bought it!
14 October 2012 - Published on Amazon.com
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3 people found this helpful
Michael G. Espina
4.0 out of 5 starsA good economics perspective of Strategy
8 February 2017 - Published on Amazon.com
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L. Skoufa
4.0 out of 5 starsA good update but not 100% correct
12 September 2006 - Published on Amazon.com
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16 people found this helpful
5.0 out of 5 starsGreat!
16 April 2015 - Published on Amazon.com
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