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Designing Experiences by [J. Robert Rossman, Mathew D. Duerden, B. Joseph Pine]

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Designing Experiences Kindle Edition

4.7 out of 5 stars 10 ratings

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Product description

Review

This timely book sets out to unravel how we become emotionally engaged with product and service offerings and how such offerings are deliberately designed. It articulates the importance of intentionally designing certain types of experiences and what key features can help create an appealing experience. Its call for attention to detail on every facet of an experience is one that anybody involved in their design should heed.

Product Description

In an increasingly experience-driven economy, companies that deliver great experiences thrive, and those that do not die. Yet many organizations face difficulties implementing a vision of delivering experiences beyond the provision of goods and services. Because experience design concepts and approaches are spread across multiple, often disconnected disciplines, there is no book that succinctly explains to students and aspiring professionals how to design them.

J. Robert Rossman and Mathew D. Duerden present a comprehensive and accessible introduction to experience design. They synthesize the fundamental theories and methods from multiple disciplines and lay out a process for designing experiences from start to finish. Rossman and Duerden challenge us to reflect on what makes a great experience from the user’s perspective. They provide a framework of experience types, explaining people’s engagement with products and services and what makes experiences personal and fulfilling. The book presents interdisciplinary research underlying key concepts such as memory, intentionality, and dramatic structure in a down-to-earth style, drawing attention to both the macro and micro levels. Designing Experiences features detailed instructions and numerous real-world examples that clarify theoretical principles, making it useful for students and professionals. An invaluable overview of a growing field, the book provides readers with the tools they need to design innovative and indelible experiences and to move their organizations into the experience economy.

Designing Experiences features a foreword by B. Joseph Pine II.


Product details

  • Format: Kindle Edition
  • File Size: 16687 KB
  • Print Length: 224 pages
  • Publisher: Columbia Business School Publishing (23 July 2019)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B07L9K1Y1N
  • Text-to-Speech: Enabled
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  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Customer Reviews: 4.7 out of 5 stars10 customer ratings
  • Amazon Bestsellers Rank: #378,947 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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4.7 out of 5 stars
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Top international reviews

colin beard
3.0 out of 5 stars good overview
Reviewed in the United Kingdom on 8 December 2019
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Ben
5.0 out of 5 stars A Guide to Your Own Experience Design Hero's Journey
Reviewed in the United States on 7 December 2019
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2 people found this helpful
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Rachael
5.0 out of 5 stars I won't look at an experience the same way ever again.
Reviewed in the United States on 7 December 2019
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tokenasian
5.0 out of 5 stars Very helpful for knowing how to design experiences
Reviewed in the United States on 10 December 2019
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