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Customer Persuasion: How to Influence Your Customers to Buy More & Why an Ethical Approach Will Always Win! by [Thomas, Chloe]
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Customer Persuasion: How to Influence Your Customers to Buy More & Why an Ethical Approach Will Always Win! Kindle Edition

5.0 out of 5 stars 1 customer review

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Length: 254 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

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Product description

Product Description

From generating traffic to getting the customers’ first purchase and then turning them into advocates, Customer Persuasion is the bible for putting the customer at the heart of your business.


In Customer Persuasion, Chloë Thomas, author, podcast host, and founder of eCommerce MasterPlan, provides an easy to follow system for growing your sales.


  • What you’ll learn in Customer Persuasion:
  • Why it’s essential to embrace persuasion in marketing
  • Why unethical persuasion will kill your business
  • How to work out which part of the business needs your attention
  • What website, marketing, customer service or product optimisation you need to do next
  • Lots of simple ways to increase your conversation rate
And 100s of ways to get more people to buy!

Who this book is for:

  • Business owners and managers
  • Marketers
  • Entrepreneurs
  • Startups
  • Anyone who wants more customers
Additional resources included in Customer Persuasion to help you get more customers:

  • Business performance evaluation spreadsheet
  • Extended profiles of key case study businesses
  • Lists of successful companies whose approach you can model
  • Accompanying Customer Persuasion workbook
  • A checklist for each Stage of the model

Previously Published as "Customer Manipulation"

Product details

  • Format: Kindle Edition
  • File Size: 7967 KB
  • Print Length: 254 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: Kernu (10 May 2016)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B01FIHDUOW
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 5.0 out of 5 stars 1 customer review
  • Amazon Bestsellers Rank: #364,400 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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19 May 2016
Format: Kindle Edition
One person found this helpful
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Most helpful customer reviews on Amazon.com

Amazon.com: 4.5 out of 5 stars 10 reviews
Barbara Versluis
2.0 out of 5 starseh!
20 July 2016 - Published on Amazon.com
Format: Kindle Edition|Verified Purchase
One person found this helpful.
T Jones
5.0 out of 5 starsHow to Influence Your Customers to Buy More
13 June 2016 - Published on Amazon.com
3 people found this helpful.
Troon Collis
5.0 out of 5 starsHighly Recommended Books & Podcast
19 May 2016 - Published on Amazon.com
Format: Kindle Edition
Bryan Baines, Coversure Ins
5.0 out of 5 starsYour No1 Read for the Year
19 May 2016 - Published on Amazon.com
Format: Kindle Edition
Them8triark
5.0 out of 5 starsE-mazing
29 June 2016 - Published on Amazon.com
Format: Kindle Edition

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