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The Connected Church: A Social Media Communication Strategy Guide for Churches, Nonprofits and Individuals in Ministry by [Natchi Lazarus]

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Natchi Lazarus

The Connected Church: A Social Media Communication Strategy Guide for Churches, Nonprofits and Individuals in Ministry Kindle Edition

by Natchi Lazarus (Author) Format: Kindle Edition

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We are in a new era of communication. The internet and social media have changed the way we connect and communicate with each other. As the body of Christ, it is important that we understand these changes, so that we can effectively serve others. Whether you are an established organisation or an individual starting your ministry, this book will help you understand these global, technology-enabled changes and how they impact churches, nonprofits and individuals in ministry. The four-part communication model and the six-step framework presented in this book will help you successfully implement a social media and digital ministry program, laying a strong foundation for the future of your ministry.

Section I - Why the Church should use Social Media:

In the first section, the book talks about the importance of using digital, online and social communication medium. The book explores the evolution of a new type of audience – the connected audience and helps the reader learn the biblical basis of social media marketing and its relevance to the Great Commission.

Section II - The Communication Model:

In the second section, the book introduces the four-part communication model. The author lays out a broader vision of a smooth, seamless communication within the Church, as one body using social media and technology.

Section III - The Framework for Implementing the Communication Model:

In the third section, the book moves from visioning mode to action mode. The author presents a six-step framework as a practical means to implement the communication model in your ministry. This is a hands-on implementation section that examines management strategies, marketing strategies and operational details.

Section IV - Future Trends that will Impact the Church:

In the fourth and final section, the book returns to a visioning mode as the author identifies key future trends and discusses ways in which churches, nonprofits and ministries can prepare themselves for the future.

Foreword is written by Mark W. Schaefer -

Social media keynote speaker, college educator, consultant,and best-selling author of six marketing books including Known, The Content Code, Social Media Explained and The Tao of Twitter.

Introduction is written by Rev. Sam P. Chelladurai

- Senior Pastor of AFT Church. He is one of the most prominent and respected Bible teachers in India.

Print length

222 pages
Language

English
Publication date

8 February 2017
File size

2061 KB
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About the Author

Natchi Lazarus, is a digital marketing consultant, social media strategist and keynote speaker with more than 15 years of experience in marketing. He has successfully implemented the strategies that he presents in this book in businesses, startups, churches and nonprofits worldwide. He is passionate about helping faith-based organisations use technology, social-media-enabled communication strategies and tools, so that they are better equipped to help and serve others. To learn more about Natchi and to connect with him, visit www.natchilazarus.com --This text refers to the paperback edition.

Product details

ASIN ‏ : ‎ B06W9DWP2X
Language ‏ : ‎ English
File size ‏ : ‎ 2061 KB
Simultaneous device usage ‏ : ‎ Unlimited
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Enabled
Print length ‏ : ‎ 222 pages

Best Sellers Rank: 584,050 in Kindle Store (See Top 100 in Kindle Store)
- 367 in Social Media (Books)
- 52,204 in Christian Books & Bibles
- 302,345 in Textbooks & Study Guides

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59 ratings

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Natchi Lazarus

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Natchi Lazarus is a digital marketing consultant, social media strategist and keynote speaker. He is passionate about helping organisations and individuals use the power of the digital media to amplify their message. He works with businesses, startups, nonprofits and faith-based organisations around the world, helping them use technology, social-media-enabled communication strategies and tools to amplify their message, serve their customers and reach their audience. You can learn more about Natchi and connect with him by visiting www.natchilazarus.com

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Paul Dawson

Not a lot of help to local churches

Reviewed in the United Kingdom on 23 March 2018

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I was disappointed in this book. It assumes far too much, like previous knowledge of the systems and technology, and availability of other people to do all the actual work entailed. For most local churches and ministers it offers very little.

Richard Daly

Must read for church communicators

Reviewed in the United Kingdom on 8 July 2019

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Without a doubt a great lot of help for churches today... give this book a read... it caters for all levels

Rob Ross

Worth a Second Read

Reviewed in Canada on 12 January 2021

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After reading this book a second time I found Natchi Lazarus provided many excellent concepts and ideas. I hesitated to review it after my first reading because I find books written about church and technology come from an institutional church perspective. So, bearing in mind I come from an organic church perspective, if one is willing to adapt concepts many of the ideas presented in this book could work within an phygital organic church network. Personal note: Digital church does not have to be structured as an institutional church in order to reach people for Jesus.

solomon raj

Very very useful book pls buy it read it

Reviewed in India on 22 March 2019

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Mony book in the Christian world but this book gospel reached people in medio way

hanniel luke

Connect your church with the internet

Reviewed in India on 2 May 2019

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A guide to connect your church globally. Thanks to AFT church.

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The Connected Church: A Social Media Communication Strategy Guide for Churches, Nonprofits and Individuals in Ministry Kindle Edition

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