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Competing for the Future Paperback – 1 Apr 1996

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Named one of "The 25 Most Influential Business Management Books" by TIME Magazine (TIME.com)

About the Author

C.K. Prahalad is the Harvey C. Fruehauf Professor of Business Administration at the University of Michigan Graduate School of Business Administration and Chairman of the Board of Praja, a technology management company in San Diego. He lives in San Diego but travels extensively.

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