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Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling by [Michael Port]
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Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling 3rd Edition, Kindle Edition

4.5 out of 5 stars 41 ratings

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Length: 337 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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Product Description

Kick off the cycle of success with serious self-promotion that works

Book Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"—but that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, and the critical driving force behind that success is self-promotion. This book shows you how to promote more than just your skills—you need to sell your reputation, your service, your very self. It starts with laying a foundation so potential clients know you can give them what they want and need. How do people see you, and how does that diverge from what you would like them to think? Once you know where you are, you can map out a plan for getting where you need to be, and this book shows you how to build the reputation you need to be the go-to person in your field—and keep the business coming in long-term.

Book Yourself Solid has been one of the most popular marketing books in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.

  • Build a solid foundation for a stellar public image
  • Enhance your reputation for trust and credibility
  • Perfect your pitch and pricing to attract higher-caliber clients
  • Adopt the six core strategies that will keep you booked solid

Spending just a small amount of time on self-promotion is an investment. You build a reputation that attracts high-quality clients, which boosts your profits, your track record, and your reputation, which in turn attracts even more high-quality clients. Book Yourself Solid shows you how to kick off this cycle of success, and maintain it for the long term.

From the Back Cover

Praise for Book Yourself Solid

"Lead generation and conversion is the heart of any marketing enterprise, and Michael Port's ingenious and practical system is among the best I've seen. Read this book and transform your business!"
-- Michael E. Gerber, founder of E-Myth Worldwide and author of The E-Myth

"Do your homework! This is not a conceptual, theoretical look at how to succeed as a service professional. Instead, it's just what you need if you're stuck and you'd rather invest in your future (by doing the right kind of work) than complain about it later."
-- Seth Godin, author of Permission Marketing and Purple Cow

"Going out on your own can be scary. But this book is a welcome antidote to that fear. It brims with savvy advice and nearly overflows with practical, hands-on exercises. Once you absorb the wisdom in these pages, you'll be ready, willing, and eager to fashion a more rewarding work life. Michael Port is the guy to call if you're tired of thinking small."
-- Daniel H. Pink, author of A Whole New Mind and Free Agent Nation

"If you're even slightly uncomfortable with the idea of networking, marketing, or selling, this is the book for you. Book Yourself Solid gives you everything you need to fill your business with ideal clients. Before you're even finished reading the book, you'll be inspired to take action!"
--Ivan R. Misner, PhD, founder and CEO, BNI, and coauthor of Masters of Networking

The Secrets to Promoting Yourself to Success

People want your services because you're good at what you do--and with Book Yourself Solid, you can master a proven strategy for purposeful growth that will maximize the potential of your business.

This extensively updated and expanded Third Edition puts you at the cutting edge of customer relationship management with the latest strategies, techniques, and soft skills for retaining and attracting clients. Discover why more than a million business owners stay booked solid by using:

  • Step-by-step techniques for developing your personal brand by controlling the narrative, keeping a selective client list, and earning trust
  • Expert tools and rules of thumb you can depend on for pricing your service at competitive rates and easily selling your brand by attracting genuine interest
  • A turnkey, how-to section for building your website, generating visitor traffic, and managing the optimal social media platform

Even if you hate marketing and selling, Book Yourself Solid, Third Edition, will keep clients coming to you.


Product details

  • Format: Kindle Edition
  • File Size: 678 KB
  • Print Length: 337 pages
  • Publisher: Wiley; 3 edition (13 October 2017)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B076G811V8
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Customer Reviews:
  • Amazon Bestsellers Rank: #173,813 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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4.5 out of 5 stars
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Reviewed in Australia on 14 February 2018
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Top international reviews

Leon Benjamignan
5.0 out of 5 stars The most straightforward business book I've read.. I love the question prompts in there too!
Reviewed in Canada on 2 November 2019
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Cheryl L R Sawatzky
5.0 out of 5 stars I finally feel good about marketing!
Reviewed in Canada on 22 January 2020
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Cathryn John
5.0 out of 5 stars This book is fantastic
Reviewed in Canada on 16 August 2019
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F Turner
5.0 out of 5 stars fantastic resource for coaches and similar
Reviewed in the United Kingdom on 23 November 2017
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FredFish
5.0 out of 5 stars Better than a $2,000 coaching seminar.
Reviewed in the United States on 7 June 2018
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Andy Storch
5.0 out of 5 stars Exactly what I needed to think about how to grow my consulting practice
Reviewed in the United States on 8 August 2018
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Bill Gluth
5.0 out of 5 stars A Must Read for Business Growth
Reviewed in the United States on 8 December 2017
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Jim Perez
5.0 out of 5 stars Full of usable, relevant information
Reviewed in the United States on 31 January 2019
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jtweav
5.0 out of 5 stars This is the best version because it is more refined
Reviewed in the United States on 14 March 2019
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M. C.
5.0 out of 5 stars One of the best books I've read
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alexandra aldrin
5.0 out of 5 stars Everything you’ll ever need
Reviewed in the United States on 13 October 2019
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Mark Smith
5.0 out of 5 stars My second read of this amazing book.
Reviewed in the United States on 21 November 2018
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Lee Tkachuk
5.0 out of 5 stars This is a must read for all speakers ...
Reviewed in the United States on 8 April 2018
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Harleydnsr
5.0 out of 5 stars Powerful business building tool
Reviewed in the United States on 17 June 2018
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Eman now
5.0 out of 5 stars Fast delivery
Reviewed in the United States on 5 February 2019
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