Buying Options

Kindle Price: $29.66
includes tax, if applicable

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Deliver to your Kindle or other device

Deliver to your Kindle or other device

<Embed>
Kindle App Ad
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant by [W. Chan Kim, Renée A. Mauborgne]

Follow the Authors

Something went wrong. Please try your request again later.


Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant Kindle Edition

4.5 out of 5 stars 1,039 ratings

See all formats and editions Hide other formats and editions
Amazon Price
New from Used from
Kindle
$29.66
Paperback
$571.60

Length: 300 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

60 Kindle Books for $2 each
Browse our selection of Kindle Books discounted to $2 each. Learn more

Product description

Review

"This breakthrough book is essential for any strategist or entrepreneur who wants to move out of intensively competitive, shark-infested waters and into an opportunity- filled, open ocean." -- Business Insider --This text refers to an alternate kindle_edition edition.

About the Author

W. Chan Kim is The Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD and an advisory member for the European Union. Renee Mauborgne is The INSEAD Distinguished Fellow and a professor of strategy and management and a Fellow of the World Economic Forum. Together, they have written for the Wall Street Journal, New York Times, and Financial Times, and their Harvard Business Review articles have sold over 500,000 reprints. They were selected for Thinkers 50, the global ranking of business thinkers, and The Sunday Times (London) called them "two of Europe's brightest business thinkers!Kim and Mauborgne provide a sizeable challenge to the way managers think about and practice strategy." They split their time between New York and Fontainebleau, France. --This text refers to an alternate kindle_edition edition.

Product details

click to open popover

Customer reviews

4.5 out of 5 stars
4.5 out of 5
1,039 customer ratings
How does Amazon calculate star ratings?

Review this product

Share your thoughts with other customers
Reviewed in Australia on 30 September 2017
Verified Purchase
Reviewed in Australia on 4 February 2016
Verified Purchase
Reviewed in Australia on 12 January 2019
Verified Purchase
Reviewed in Australia on 22 March 2017
Verified Purchase
Reviewed in Australia on 27 October 2015
Verified Purchase
Reviewed in Australia on 5 October 2015
Verified Purchase
Reviewed in Australia on 26 February 2019
Reviewed in Australia on 18 October 2018
Verified Purchase

Top international reviews

Vivek Dhungav
4.0 out of 5 stars Amazing and Innovative study material...It has made a difference in my career
Reviewed in India on 28 September 2018
Verified Purchase
review imagereview image
52 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Paul Sloane
5.0 out of 5 stars One of the Most Important Works on Innovation
Reviewed in the United Kingdom on 5 September 2008
Verified Purchase
6 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Max
4.0 out of 5 stars Great book for those who want to think a little ...
Reviewed in the United Kingdom on 9 August 2017
Verified Purchase
2 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Tony Jones
4.0 out of 5 stars Solid read not just for strategy
Reviewed in the United Kingdom on 15 July 2011
Verified Purchase
2 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Melvyn Manning
5.0 out of 5 stars Different View
Reviewed in the United Kingdom on 5 May 2020
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
Antonio
4.0 out of 5 stars Thought-provoking and practical
Reviewed in the United Kingdom on 22 June 2009
Verified Purchase
6 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Steven Fox
5.0 out of 5 stars Blue Ocean Strategy is a systematic approach to finding innovative ...
Reviewed in the United Kingdom on 1 March 2016
Verified Purchase
One person found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Adam
5.0 out of 5 stars An excellent framing of business differentiation ideas
Reviewed in the United Kingdom on 15 February 2013
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
hemant
1.0 out of 5 stars Great book but too repetitive
Reviewed in India on 27 December 2018
Verified Purchase
12 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Benjamin
5.0 out of 5 stars Absolutely ground breaking
Reviewed in the United Kingdom on 23 April 2020
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
Sonja Denovski
5.0 out of 5 stars Inspiring
Reviewed in the United Kingdom on 20 November 2018
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
Amazon Customer
5.0 out of 5 stars Educational, easy to read
Reviewed in the United Kingdom on 8 May 2020
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
Amazon Customer
4.0 out of 5 stars Informative, simple and insightful.
Reviewed in the United Kingdom on 5 September 2016
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
CTL
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on 5 February 2018
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
alex123
5.0 out of 5 stars didn't disappoint and is easy to read despite the content
Reviewed in the United Kingdom on 15 March 2017
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse