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Asking Questions The Sandler Way by [Garrido, Antonio]
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Asking Questions The Sandler Way Kindle Edition


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Length: 208 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

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Product description

Product Description

Garrido’s breakthrough book for salespeople shows how to get both buyer and seller to the right solution, faster, more efficiently, and with less stress – by asking the right questions, in the right way, at the right time, for the right reason.

When does the sales process really begin? Some say that sales starts at the very first “hello.” Everything before that first critical opening word, these people say, is marketing; everything after that is sales. Others say that the real work of sales doesn’t begin till the prospect first says, “No.” “Otherwise,” they insist, “it’s just order-taking.”
Antonio Garrido’s ASKING QUESTIONS THE SANDLER WAY rejects both of those answers. It holds that selling begins when you start asking good questions.
Most salespeople have a fairly blunt and unsophisticated sales strategy that doesn’t rely all that much on thoughtful questioning. This book is about asking the right questions, so that both the seller and the buyer discover the right solution as efficiently and as effectively as possible—even if they discover that the right solution right now is for the prospect to buy from the competition. Although that may be an unconventional selling standard, it’s a powerful and extremely effective one.
This book is about not looking, sounding, or thinking like the average salesperson. It’s about keeping barriers down and communication lines open. It’s about getting to the right solution, faster, more efficiently, and with less stress. It’s about asking the right questions, in the right way, at the right time, for the right reason. It’s about asking questions the Sandler way.


Product details

  • Format: Kindle Edition
  • File Size: 2689 KB
  • Print Length: 208 pages
  • Publisher: Sandler Training (16 July 2017)
  • Sold by: Amazon Australia Services, Inc.
  • Language: English
  • ASIN: B073ZJS5DW
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #168,478 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Most helpful customer reviews on Amazon.com

Amazon.com: 4.8 out of 5 stars 56 reviews
Amazon Customer
4.0 out of 5 starsGreat Book - Could Be Shorter
30 April 2018 - Published on Amazon.com
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3 people found this helpful.
R. Haynes
5.0 out of 5 starsThis is one of my new reference books
28 June 2018 - Published on Amazon.com
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One person found this helpful.
Sole Trades
5.0 out of 5 starsHow to ask questions to maintain control over your sales process
26 May 2018 - Published on Amazon.com
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stevev
5.0 out of 5 starsTwo things the type of questions to ask and the objective of asking these questions
26 September 2018 - Published on Amazon.com
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Lewis Fogel
5.0 out of 5 starsLaugh and Learn!
13 November 2017 - Published on Amazon.com
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2 people found this helpful.