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Age of Propaganda Paperback – 23 May 2003

4.2 out of 5 stars 62 ratings

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Product details

  • Paperback: 432 pages
  • Publisher: Henry Holt; REV and Updated ed. edition (23 May 2003)
  • Language: English
  • ISBN-10: 0805074031
  • ISBN-13: 978-0805074031
  • Product Dimensions: 15.2 x 2.7 x 23.5 cm
  • Boxed-product Weight: 744 g
  • Customer Reviews: Be the first to review this item
  • Amazon Bestsellers Rank: 99,862 in Books (See Top 100 in Books)

Product description


"We're all headed for an 'ignorance spiral' if we don't stop American standards of persuasion from deteriorating . . . Don't be part of the problem. Read the book." --Philadelphia Inquirer

"A brilliant tour-de-force . . . about the most pervasive cultural phenomena of our time." --George Gerbner, Dean Emeritus of the Annenberg School of Communication

"The authors . . . inform, provoke, and occasionally shock the reader about the ways in which our beliefs, preferences, and choices are constantly influenced." --Mahzarin Banaji, Yale University

"After reading this book, I have begun to doubt that I ever had much control over how I have been influenced by media hype and clever half-truths." --James Randi, debunker of psychic fraud and author of Flim-Flam and The Mask of Nostradamus

"I could easily list ten reasons why you should read this book, but your boss and colleagues will probably tell you more about it at the office tomorrow--or worse, your competitors will show you next week." --Peter H. Farquhar, Center for Product Research, Carnegie-Mellon University

"A gold mine of valuable information and insights into the persuasion process." --Robert B. Cialdini, Arizona State University, and author of Influence

"A people's guide to baloney-detecting." --Seattle Times

About the Author

Anthony Pratkanis is professor of psychology at the University of California, Santa Cruz.

Elliot Aronson is one of our nation's most eminent social psychologists. He is professor emeritus at the University of California, Santa Cruz.

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Amazon.com: 4.2 out of 5 stars 60 reviews
Vincent Davis
3.0 out of 5 stars Great if you're in a position of persuasion. Otherwise...meh.
6 October 2018 - Published on Amazon.com
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2 people found this helpful
5.0 out of 5 stars Persuasion Mechanics
7 September 2016 - Published on Amazon.com
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6 people found this helpful
Charlotte A. Hu
5.0 out of 5 stars While Propaganda is Alive and Well in Marketing, it is Heavily Regulated in Government. As well it should be.
6 December 2017 - Published on Amazon.com
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3 people found this helpful
Gregory Adams
5.0 out of 5 stars Good Read, Useful Information
29 November 2013 - Published on Amazon.com
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2 people found this helpful
4.0 out of 5 stars An Eye Opener
14 June 2008 - Published on Amazon.com
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5 people found this helpful