"Funny, fast-paced and exceptionally hard to put down."
"Even if you HATE advertising you should read this book."
In the high-powered world of the big advertising agencies, success requires three things: talent, ambition and an ability to be creative under pressure.
It's a test of anyone's character and sanity.
Into this stressed-out world go wide-eyed art directors, copywriters and account executives dreaming of casting their creativity large--on billboards, television and the glowing screens of a billion smart phones.
Will they survive or will they be casualties of advertising's famous warning: 'You're only as good as your last ad'?
Welcome to life in ADLANDIA as seen through ten unputdownable stories of advertising, ambition and pressure so intense, the world becomes surreal.
Meet some of the cast and their awkward predicaments.
Leona Lee is an ambitious account director with a hot temper. When she accidentally sends a major client a horribly abusive email, her world is turned upside down. Against the odds, she must save the situation before her career is ruined along with the careers of thousands of her colleagues. Can you recall an email you just sent? It might be the most crucial question Leona will ever ask?
If I do a good deed, will karma give me a killer idea, like now?
Andrew Blazevic is a copywriter devastated by the sudden loss of his creativity. With a do-or-die meeting looming and nothing in his notebook, he will do anything for a big idea. But instead of begging, borrowing or stealing, he deploys 'the karma tactic' in a bid to coax the powers of the universe into saving him. To his astonishment, they respond, but in a way he could never imagine.
She bargained with evil for the sake of a poster design
Sherylin Faye is a designer on the verge of a breakdown. She's so obsessed with achieving perfection that she is harming her career prospects. When a mysterious voice whispers to her from one of her posters, she fears she is losing her mind. Turns out, the situation is much worse than she imagines. Sherylin soon finds herself in a faustian pact with dark and mysterious forces that hold consequences way beyond her career.
Hey, Bill Bernbach, I have this cool idea for the VW Beetle
Darrin Stevens is a struggling copywriter from the year 2159. He can't land a job because he is unable to come up with a 'killer idea' to impress potential employers. When he meets Ariana, a researcher into deep mediative states, she offers him the chance to find one. With Ariana's help, Darrin travels back in time to the Mad Men days of 1959. There, a killer idea is his for the taking. It just happens to be the most famous idea in advertising folklore.
These and other stories could only happen in ADLANDIA.
If you love advertising, or loathe it, if you work in the business, or are curious about it, or you crave gripping stories with a touch of fantasy, you'll love the characters and the strangeness of life in ADLANDIA.
Click to go to ADLANDIA now!