Written by a senior digital communication professional with over 12-years’ experience working with government clients, this book is designed to provide an easy resource for public sector marketers and communicators. Inside you will find ideas for how to make your content planning easier, what to include in your social media strategy and policies and lots of ideas for content that will work in a civil service, public sector or government setting.
This book will give you:
•51 ideas to invite your community to participate
•34 ideas to showcase your services
•29 ideas to engage your stakeholders
•24 ideas for engaging current and future employees
•37 ideas to use video
•33 ideas to share an image
•34 ideas for creating something to giveaway
•40 quick and easy content ideas for any medium
•57 ideas for any medium that might take a bit more work
•25 Ideas to match your content to the season
Every idea has been considered and crafted to work specifically for government organisations and takes into account the unique environment of the public sector. You can use across all channels including your blogs, websites, Facebook, Twitter, LinkedIn, Instagram, Pintrest, Snapchat and many more. Easy to read and designed to prompt many more of your own brilliant ideas, this book will become a trusted companion for anyone managing a government brand, blog or online community.